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The more we get people to talk to us, the more we get to know about them: En studie om hur företag tar tillvara på kundinformation ur sociala medier
Andersson, Charlotte
Halmstad University, School of Business and Engineering (SET).
Johansson, Hanna
Halmstad University, School of Business and Engineering (SET).
2013 (Swedish)
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE credits
Student thesis
Place, publisher, year, edition, pages
2013. , p. 45
Keywords [sv]
Sociala medier, kundinformation, resebranschen, customer knowledge management
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:hh:diva-23047
OAI: oai:DiVA.org:hh-23047
DiVA, id:
diva2:631784
Subject / course
International Marketing
Supervisors
Ghannad, Navid
Halmstad University, School of Business and Engineering (SET).
Examiners
Laurell, Héléne
Halmstad University, School of Business and Engineering (SET).
Available from:
2013-06-24
Created:
2013-06-23
Last updated:
2025-10-01
Bibliographically approved
Open Access in DiVA
The more we get to people to talk to us, the more we get to know about them
(644 kB)
568 downloads
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FULLTEXT01.pdf
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644 kB
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8ae2a50398f4b0658a93119ce2f566951f25b39ce289ec4997ca18ab38017f670bfb980d3df26218680a46406a7bd9dbe07ca09c467258918ec7dfc4175aff9f
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School of Business and Engineering (SET)
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Business Administration
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Total: 568 downloads
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ieee
modern-language-association-8th-edition
vancouver
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apa
ieee
modern-language-association-8th-edition
vancouver
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en-GB
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nn-NB
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