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En studie om personaliseradmobilmarknadsföring blanduniversitetsstudenter:
En kvalitativ studie om acceptans, förtroende och integritetsoro
Tran, Viet
Halmstad University, School of Business, Innovation and Sustainability.
Huynh, Tommy
Halmstad University, School of Business, Innovation and Sustainability.
2025 (Swedish)
Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE credits
Student thesis
Place, publisher, year, edition, pages
2025. , p. 33
National Category
Business Administration
Identifiers
URN:
urn:nbn:se:hh:diva-56457
OAI: oai:DiVA.org:hh-56457
DiVA, id:
diva2:1970385
Subject / course
Business
Educational program
The International Marketing Programme, 180 credits
Supervisors
Laurell, Hélène, Universitetslektor
Halmstad University, School of Business, Innovation and Sustainability.
Examiners
Andersson, Svante, Professor
Halmstad University, School of Business, Innovation and Sustainability.
Available from:
2025-06-18
Created:
2025-06-16
Last updated:
2025-10-01
Bibliographically approved
Open Access in DiVA
fulltext
(443 kB)
188 downloads
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FULLTEXT02.pdf
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4406e04520b5f8c37909c71c640f32678035692a91474bd0bf307cb5693b513ab75fc2abc2f0b50535e55a925b5fa8a668b2d1d1840ddadd68a13c451aee3413
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School of Business, Innovation and Sustainability
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Business Administration
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Total: 188 downloads
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ieee
modern-language-association-8th-edition
vancouver
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apa
ieee
modern-language-association-8th-edition
vancouver
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en-GB
en-US
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