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Value Creation and Digitalization in Healthcare: Technology Adoption and MedTech Firm’s Capabilities
Halmstad University, School of Business, Innovation and Sustainability.ORCID iD: 0000-0001-9033-3957
2024 (English)Doctoral thesis, comprehensive summary (Other academic)
Abstract [en]

Background: Healthcare is undergoing a digital transformation as advanced analytics, artificial intelligence (AI), and connected devices revolutionize clinical decision-making, care delivery, and patient outcomes. Digital technologies, particularly AI, have created unprecedented opportunities for value creation through improved diagnostics, automated workflows, and data-driven care. Despite this potential, the adoption of digital technologies in healthcare remains slower than in other industries. Multiple factors contribute to this gap, with value creation emerging as central to adoption decisions. While individual factors - such as healthcare professionals' responses to new technologies - significantly influence adoption, medical technology (MedTech) firms play an essential role in facilitating value creation through digitalization. Previous research has largely overlooked this complexity, particularly the interplay between healthcare professionals' adoption decisions and MedTech firms' capabilities. 

Purpose: The purpose of this doctoral thesis is to explore how healthcare professionals adopt digital technologies and how MedTech firms acquire capabilities to facilitate digitalization and value creation in healthcare. 

Method: To fulfill the overall purpose of this thesis, five independent papers were developed. The papers comprise one qualitative descriptive study, one sys- tematic literature review, one exploratory qualitative study, one embedded case study, and one survey. The data collection is based on exploratory and semi-structured interviews, workshops, observation, and questionnaires. The data analysis follows a thematic analysis technique and linear regression analysis. 

Findings: The findings of this thesis indicate that digitalization and value creation in healthcare emerge through dynamic interactions between healthcare professionals and MedTech firms. Healthcare professionals, as technology adopters, evaluate multiple value dimensions (cost-sacrifice, instrumental, hedonic, and symbolic) that shape their attitudes toward digital technologies. They engage in facilitation activities to manage resistance to change and develop paradoxical mindsets to navigate tensions arising from technological transitions. MedTech firms acquire the necessary capabilities through formal, vii semi-formal, and informal mechanisms to facilitate digitalization. These capabilities - health-related, data-driven, and social capabilities - are primarily accessed through external actors. Value co-creation occurs through structured encounters between healthcare professionals and MedTech firms, where they share resources and knowledge, align expectations, and collaborate to enhance technology adoption and value realization. This interplay creates a foundation for successful healthcare digitalization while ensuring technologies meet clinical needs and create sustainable value. 

Place, publisher, year, edition, pages
Halmstad: Halmstad University Press, 2024. , p. 124
Series
Halmstad University Dissertations ; 122
Keywords [en]
Digitalization, Health Technology, Technology Adoption, Value Creation, Organizational Capabilities, Healthcare Professionals, MedTech Firms
National Category
Business Administration
Research subject
Health Innovation, IDC
Identifiers
URN: urn:nbn:se:hh:diva-54833ISBN: 978-91-89587-61-8 (print)ISBN: 978-91-89587-60-1 (electronic)OAI: oai:DiVA.org:hh-54833DiVA, id: diva2:1910492
Public defence
2024-12-06, S1022, Kristian IV:s väg 3, Halmstad, 13:15 (English)
Opponent
Supervisors
Part of project
Business Models for Information-driven Healthcare Ecosystems – BINECO, Knowledge Foundation
Funder
Knowledge Foundation, 3086Available from: 2024-11-14 Created: 2024-11-05 Last updated: 2024-12-02Bibliographically approved
List of papers
1. Facilitation activities for change response: a qualitative study on infection prevention and control professionals during a pandemic in Brazil
Open this publication in new window or tab >>Facilitation activities for change response: a qualitative study on infection prevention and control professionals during a pandemic in Brazil
2021 (English)In: Journal of Health Organization & Management, ISSN 1477-7266, E-ISSN 1758-7247, Vol. 35, no 7, p. 886-903Article in journal (Refereed) Published
Abstract [en]

Purpose: Facilitation activities support implementation of evidence-based interventions within healthcare organizations. Few studies have attempted to understand how facilitation activities are performed to promote the uptake of evidence-based interventions in hospitals from resource-poor countries during crises such as pandemics. This paper aims to explore facilitation activities by infection prevention and control (IPC) professionals in 16 hospitals from 9 states in Brazil during the COVID-19 pandemic.

Design/methodology/approach: Primary and secondary data were collected between March and December 2020. Semi-structured interviews were conducted with 21 IPC professionals in Brazilian hospitals during the COVID-19 pandemic. Public and internal documents were used for data triangulation. The data were analyzed through thematic analysis technique.

Findings: Building on the change response theory, this study explores the facilitation activities from the cognitive, behavioral and affective aspects. The facilitation activities are grouped in three overarching dimensions: (1) creating and sustaining legitimacy to continuous and rapid changes, (2) fostering capabilities for continuous changes and (3) accelerating individual commitment. Practical implications: During crises such as pandemics, facilitation activities by IPC professionals need to embrace all the cognitive, behavioral and affective aspects to stimulate positive attitudes of frontline workers toward continuous and urgent changes.

Originality/value: This study provides unique and timely empirical evidence on the facilitation activities that support the implementation of evidence-based interventions by IPC professionals during crises in hospitals in a resource-poor country.

© 2021, Luís Irgang, Magnus Holmén, Fábio Gama and Petra Svedberg

Place, publisher, year, edition, pages
Bingley: Emerald Group Publishing Limited, 2021
Keywords
Facilitation activities, Change response, Implementation of changes, evidence-based interventions, COVID-19 pandemic, infection prevention and control professionals
National Category
Business Administration Health Care Service and Management, Health Policy and Services and Health Economy
Identifiers
urn:nbn:se:hh:diva-42964 (URN)10.1108/JHOM-12-2020-0506 (DOI)000687715400001 ()2-s2.0-85113739653 (Scopus ID)
Funder
Knowledge Foundation
Note

Earlier title: Continuous Implementation in Infection Prevention and Control Practices During Pandemics

Available from: 2020-08-21 Created: 2020-08-21 Last updated: 2024-11-14Bibliographically approved
2. Data-Driven Technologies as Enablers for Value Creation in the Prevention of Surgical Site Infections: a Systematic Review
Open this publication in new window or tab >>Data-Driven Technologies as Enablers for Value Creation in the Prevention of Surgical Site Infections: a Systematic Review
2023 (English)In: Journal of Healthcare Informatics Research, ISSN 2509-4971, E-ISSN 2509-498X, Vol. 7, p. 1-41Article, review/survey (Other academic) Published
Abstract [en]

Despite the advances in modern medicine, the use of data-driven technologies (DDTs) to prevent surgical site infections (SSIs) remains a major challenge. Scholars recognise that data management is the next frontier in infection prevention, but many aspects related to the benefits and advantages of using DDTs to mitigate SSI risk factors remain unclear and underexplored in the literature. This study explores how DDTs enable value creation in the prevention of SSIs. This study follows a systematic literature review approach and the PRISMA statement to analyse peer-reviewed articles from seven databases. Fifty-nine articles were included in the review and were analysed through a descriptive and a thematic analysis. The findings suggest a growing interest in DDTs in SSI prevention in the last 5 years, and that machine learning and smartphone applications are widely used in SSI prevention. DDTs are mainly applied to prevent SSIs in clean and clean-contaminated surgeries and often used to manage patient-related data in the postoperative stage. DDTs enable the creation of nine categories of value that are classified in four dimensions: cost/sacrifice, functional/instrumental, experiential/hedonic, and symbolic/expressive. This study offers a unique and systematic overview of the value creation aspects enabled by DDT applications in SSI prevention and suggests that additional research is needed in four areas: value co-creation and product-service systems, DDTs in contaminated and dirty surgeries, data legitimation and explainability, and data-driven interventions. © 2023, The Author(s).

Place, publisher, year, edition, pages
Cham: Springer, 2023
Keywords
Healthcare technology, Surgical site infections, Infection prevention and control, Value-based Care, Technology implementation, Systematic review
National Category
Nursing Engineering and Technology
Research subject
Health Innovation, IDC
Identifiers
urn:nbn:se:hh:diva-50052 (URN)10.1007/s41666-023-00129-2 (DOI)000939789800001 ()2-s2.0-85149042899 (Scopus ID)
Funder
Halmstad University, 220021Knowledge Foundation
Note

Funding: Open access funding provided by Halmstad University.

Available from: 2023-03-02 Created: 2023-03-02 Last updated: 2024-12-02Bibliographically approved
3. Eye-tracking and digitalization in hands-free healthcare: A study about value co-creation interactions
Open this publication in new window or tab >>Eye-tracking and digitalization in hands-free healthcare: A study about value co-creation interactions
Show others...
(English)Manuscript (preprint) (Other academic)
Abstract [en]

Eye-tracking technology is gaining significance in the healthcare industry because it can potentially reduce the need of physical contact between professionals, patients and contaminated surfaces, thereby reducing the risk of transmitting infections during healthcare. Despite its wide range of applications, the use of eye-tracking remains suboptimal, primarily due to data interpretation challenges and the effects on resource management, information flow, and internal workflows. This study explores value co-creation (VCC) interactions between technology providers and technology end-users that enable the adoption and use of eye-tracking in digitalized and hands-free healthcare settings. Adopting a qualitative approach, this study assembles data from exploratory and semi-structured interviews with professionals at eye-tracking providers and with physicians who use eye-tracking in clinical practice and research. Thematic analysis was used to analyze these data. The findings indicate that the VCC interactions in value co-production are driven by the alignment of technology potentialities and end-user needs, co-development of manuals and guidelines, and collaborative sensemaking of legal and scientific requirements. The findings also indicate that the VCC interactions in value-in-use focus on the alignment of technology performance and end-user experience, co-development of implementation strategies, and collaborative interpretation and assessment of outcomes. This study provides evidence on how technology end-users are involved in the development of technology with technology providers in the co-production of value and how the active participation of technology providers in the adoption and use of technologies helps end-users understand the benefits of the technology. The findings also shed light on interactions between technology providers and technology end-users that can help overcome barriers to the adoption of eye-tracking in healthcare. 

Keywords
Digitalization, Hands-free healthcare, Touchless interactions, Eye- tracking, Value co-creation, Technology adoption
National Category
Business Administration
Research subject
Health Innovation, IDC
Identifiers
urn:nbn:se:hh:diva-54830 (URN)
Funder
Knowledge Foundation, 3086
Note

Submitted to a peer-reviewed journal

Available from: 2024-11-05 Created: 2024-11-05 Last updated: 2024-12-02Bibliographically approved
4. The Role of Complementary Capabilities in AI-Based Product-Service Systems: Evidence from the MedTech
Open this publication in new window or tab >>The Role of Complementary Capabilities in AI-Based Product-Service Systems: Evidence from the MedTech
2023 (English)Conference paper, Oral presentation only (Other academic)
Abstract [en]

The use of artificial intelligence (AI) is changing how manufacturing firms create new value, shifting their business models from product suppliers toward product- service systems (PSS) providers. To create value for customers and users, firms need to internally develop or externally access new or modified capabilities to be integrated into the development of PSS value propositions. Currently, the PSS literature does not systematically show which capabilities are complementary to the focal firm’s capabilities and from which actors they are acquired. Therefore, this study characterizes and explains the necessary complementary capabilities for MedTech firms to diversify into PSS, identify external actors, and describe which business activities MedTech firms use to attract and integrate external complementary capabilities. The research design was an embedded case study of a multinational MedTech firm with four PSS innovation cases. The findings show that the complementary capabilities in PSS development by MedTech firms consist of 1) health-related capabilities; 2) data-driven capabilities; and 3) social capabilities. To attract and integrate these capabilities, MedTech firms rely on negotiations and formal contracts, additional benefits to current clients, after- sales contact and remote support, and exploration of partners’ networks and reputations. By drawing on the PSS, servitization, and capability-based views of the firm, the paper explains the limits to the internalization of complementary capabilities. 

Keywords
MedTech, Health Technology, Servitization, Product-Service Systems, Complementary Capabilities, Artificial Intelligence (AI)
National Category
Business Administration
Research subject
Health Innovation; Health Innovation, IDC
Identifiers
urn:nbn:se:hh:diva-54831 (URN)
Conference
ACERE – Australian Centre for Entrepreneurship Research Exchange, Brisbane, Australia, 6-10 February, 2023
Funder
Knowledge Foundation
Available from: 2024-11-05 Created: 2024-11-05 Last updated: 2024-12-02Bibliographically approved
5. Healthcare workers’ adoption of and satisfaction with artificial intelligence: The counterintuitive role of paradoxical tensions and paradoxical mindset
Open this publication in new window or tab >>Healthcare workers’ adoption of and satisfaction with artificial intelligence: The counterintuitive role of paradoxical tensions and paradoxical mindset
(English)Manuscript (preprint) (Other academic)
Abstract [en]

Artificial intelligence (AI) is revolutionizing healthcare by introducing novel treatments and applications, thereby transforming the sector. However, the complexity, ambiguity, diversity, and inherent risks of AI can create tensions for healthcare workers, manifesting as dilemmas that lead to stress, anxiety, and discomfort in decision-making. These tensions are paradoxical in nature, as they present conflicting demands that persist over time and develop into seemingly irrational or absurd situations. Understanding how these paradoxical tensions affect healthcare workers’ responses to AI is crucial for successful integration and addressing potential concerns. This study investigates the role of paradoxical tensions and the paradoxical mindset in shaping healthcare workers’ responses toward AI. Specifically, the study examines how these factors influence end individuals’ intentions to adopt AI systems and tools and their satisfaction with them. Using a quantitative survey design, data were collected from 357 healthcare workers. The results, based on regression analysis, indicate that paradoxical tensions positively influence individuals’ intention to use AI systems and tools and their satisfaction with AI systems and tools, and that these relationships are mediated by paradoxical mindset. 

Keywords
Paradox Theory, Paradoxical Tensions, Paradoxical Mindset, Artificial Intelligence, Technology Adoption, User Satisfaction, Health Technology
National Category
Business Administration
Research subject
Health Innovation, IDC
Identifiers
urn:nbn:se:hh:diva-54832 (URN)
Funder
Knowledge Foundation, 3086
Note

Som manuscript i avhandling/As manuscript in thesis

Available from: 2024-11-05 Created: 2024-11-05 Last updated: 2024-12-02Bibliographically approved

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Doctoral Thesis - Luis Irgang(2229 kB)49 downloads
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Irgang dos Santos, Luís Fernando

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