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  • 1.
    Viebke, Jakob
    et al.
    Halmstad University, School of Business and Engineering (SET).
    Gustav, Eriksson
    Halmstad University, School of Business and Engineering (SET).
    Hylobius Safegurad2011Independent thesis Basic level (university diploma), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [en]

    In this report you will get an insight into one of the most promising ideas. The problem that we have solved is caused by an insect called the pine weevil (Hylobius Abetis) that are barely larger than a fingernail. The Pine weevil causes problems for the forest industry corresponding 1.5 billion SEK every year and this only on the Swedish market.  The problem is worldwide and are found throughout Scandinavia, Russia, Asia and to some extent also in North America. There are a plethora of different attempts at solutions to this problem. All have their weaknesses when compared to the strict requirements that exist for these devices.  We have the solution to the problem of the pine weevil. The advantage of our protection is that we have taken into account all the steps that the protection undergoes during its product lifecycle such as, manufacture, application, planting and environmental asspects.  The potential of this product is very large. Much thanks to the EU directive that will ban insecticides at the end of 2014. Today, the insecticides are the most common security measure to prevent pine weevil attacks. There is therefore a very great and urgent need for a new and environmentally friendly alternative. At this writing, a patent application started has begun and the market has shown great interest in the protection.  Sweden alone is planting an annual of 400 million spruce seedlings, at least half of those needing protection. Our product cost 1.15 SEK each to end customer. We then have a profit of 0.10 SEK per product. The initial costs for manufacturing and machinery stands at 2 million SEK. We then need to take 5% of the Swedish market to achieve break-even. If only Södra Odlarna apply our product to all its needs, it would generate a profit of 2 million SEK in the first year and this is after investment costs are paid of. This is in a market that has no good solution to the pine weevil issue. We must also remember that this is a global problem. 

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