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  • 1.
    Aagerup, Ulf
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).
    To sell or not to sell: Overweight users’ effect on fashion assortments2010In: Journal of Brand Management, ISSN 1350-231X, E-ISSN 1479-1803, Vol. 18, no 1, 66-78 p.Article in journal (Refereed)
    Abstract [en]

    Overweight people claim to be mistreated by the fashion industry. Fashion companies disagree. Despite the controversy, actual research has been scarce. This study compares the sizes of clothes that the four leading mass-marketing fashion retailers in Sweden offer to the body sizes of the population. Although branding theory would support the idea of rejecting fat consumers to improve user imagery for fashion brands, such practices were not evident. The main contribution of this article is that it provides the first quantified empirical evidence on the theory of typical user imagery. In the discussion, it is posited that, although mass-market fashion brands should be susceptible to negative user imagery related to overweight and obese users, the companies avoid such problems by making garments that are not directly attributable to a specific brand, thus mitigating the negative effect of overweight and obese user imagery. © 2010 Macmillan Publishers Ltd.

  • 2.
    Aagerup, Ulf
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL). School of Business, Economics, and Law, Göteborg University, Göteborg, Sweden.
    The influence of real women in advertising on mass market fashion brand perception2011In: Journal of Fashion Marketing and Management, ISSN 1361-2026, E-ISSN 1758-7433, Vol. 15, no 4, 486-502 p.Article in journal (Refereed)
    Abstract [en]

    Purpose: The purpose of this paper is to investigate how the weight of ideal users affects the perception of mass market fashion brands. Design/methodology/approach: An experiment was carried out in which 640 university students replied to a web survey, rating the brand personality of jeans and shirts according to Aaker's Big Five construct. The garments were worn by thin, overweight, and obese models. Findings: The findings show that consumers' impressions of mass market fashion brands are significantly affected by the weight of ideal users. Slender models lead to the most positive brand perception followed by obese models. Overweight user imagery is for pure fashion brand building the least attractive kind. Research limitations/implications: A limitation of this study is the use of convenient student samples. Consequently, the generalization of the results beyond this convenience sample may be limited. It is further possible, even probable, that high fashion would suffer more from the negative imagery of overweight and obese users than mass market fashion. It would therefore be interesting to replicate this experiment using clothes of higher fashion grade and price. Practical implications: The demonstrated effects of user imagery support the industry practice of slim ideal female imagery. Social implications: The results inform the debate over skinny models vs real women in advertising. Originality/value: Previous research regarding the effectiveness of real women in advertising has been inconclusive. This paper demonstrates not only that model weight affects consumers' brand perception, but also how. © Emerald Group Publishing Limited.

  • 3.
    Aagerup, Ulf
    Department of Business Administration School of Business, Economics and Law University of Gothenburg, Gothenburg, Sweden.
    The Impact of User Weight on Brands and Business Practices in Mass Market Fashion2010Licentiate thesis, comprehensive summary (Other academic)
    Abstract [en]

    Overweight people claim to be mistreated by the fashion industry. If they were, it would be in line with branding theory supporting the idea of rejecting fat consumers to improve user imagery for fashion brands. However, fashion companies do not confess to such practices.

    To shed some light on the subject, I have conducted two studies.

    The first attempts to illustrate what effect, if any, user imagery has on fashion brands. It is an experiment designed to show how the weight of users affects consumers’ perceptions of mass market fashion brands. The findings show that consumers’ impressions of mass market fashion brands are significantly affected by the weight of its users. The effect of male user imagery is ambiguous. For women’s fashion on the other hand, slender users are to be preferred.

    In the second study I examine what effects these effects have on assortments. I compare the sizes of mass market clothes to the body sizes of the population. No evidence of discrimination of overweight or obese consumers was found -quite the contrary.

    The reasons for these unexpected findings may be explained by the requirements a brand must fulfil to make management of the customer base for user imagery purposes viable. The brand must be sensitive to user imagery; a requirement that mass market fashion fulfils. However, it must also be feasible for a company to exclude customers, and while garment sizes can be restricted to achieve this, the high volume sales strategy of mass market fashion apparently cannot.

  • 4.
    Aagerup, Ulf
    Department of Business Administration School of Business, Economics and Law University of Gothenburg, Gothenburg, Sweden.
    User BMI effects on mass market fashion brandsManuscript (preprint) (Other academic)
    Abstract [en]

    Purpose: The purpose of this paper is to investigate how the weight of users affects the perception of mass market fashion brands.

    Design/methodology/approach: This study attempts to show effects of typical - as well as ideal user imagery on fashion brands. An experiment was carried out in which 1848 university students replied to a web survey, rating the brand personality of jeans and shirts according to Aaker’s Big Five construct. The garments were worn by digitally manipulated versions of one person as thin, overweight, and obese.

    Findings: The findings show that consumers’ impressions of mass market fashion brands are significantly affected by the weight of its users. The effect of male user imagery is ambiguous. For women’s fashion on the other hand, slender users are to be preferred.

    Research limitations/implications: It is possible, even probable, that high fashion would suffer more from negative typical user imagery than would mass market fashion. It would therefore be interesting to replicate this experiment using clothes of higher fashion grade and price.

    Practical implications: The demonstrated effects of user imagery support the industry practice of slim ideal female imagery. However, excluding customers to boost brand perception should not be an option for these brands.

    Social implications: The results inform the debate over skinny models vs. “real women” in advertising as well as the debate over discrimination of overweight consumers through assortment decisions.

    Originality/value: This is the first time typical user imagery effects are included in a study of this type, and it is the first study to test user imagery effects on fashion. 

  • 5.
    Aagerup, Ulf
    Department of Business Administration School of Business, Economics and Law University of Gothenburg, Gothenburg, Sweden.
    To sell or not to sell: overweight users’ effect on fashion assortmentsManuscript (preprint) (Other academic)
    Abstract [en]

    Overweight people claim to be mistreated by the fashion industry. Fashion companies disagree. Despite the controversy, actual research has been scarce. This study compares the sizes of clothes the four leading mass marketing fashion retailers in Sweden offer to the body sizes of the population. Although branding theory would support the idea of rejecting fat consumers to improve user imagery for fashion brands, such practices were not evident. The main contribution of this paper is that it provides the first quantified empirical evidence on the theory of typical user imagery.

    In the discussion, it is posited that although mass market fashion brands should be susceptible to negative user imagery related to overweight and obese users, the companies avoid such problems by making garments that are not directly attributable to a specific brand, thus mitigating the negative effect of overweight and obese user imagery. 

  • 6.
    Aagerup, Ulf
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for International Marketing and Entrepreneurship Research (CIMER).
    Intermediate Luxury Fashion: Brand Building via Fat Discrimination2016In: 11th Global Brand Conference / [ed] Stuart Roper, Saltaire, UK: Greenleaf Publishing , 2016, 23-28 p.Conference paper (Refereed)
    Abstract [en]

    Purpose: The purpose of this paper is to investigate if intermediate luxury fashion brands discriminate overweight and obese consumers.

    Design/methodology/approach: 1,454 intermediate luxury garments were tallied and measured in-store in London. The physical sizes of the garments were matched to the body sizes of the population, and a gap analysis was carried out in order to determine whether the supply of clothes match the relative importance of each market segment.

    Findings: While previous research shows that mass-market fashion companies do not discriminate overweight and obese consumers, intermediate luxury garments come in very small sizes compared to the individuals that make up the population.

    Research limitations/implications: The findings show that purveyors of intermediate luxury fashion limit assortments of garments so they avoid fat typical user imagery.

    Practical implications: Companies that market products that are sensitive to the typical user imagery can optimize their brands by limiting undesirable customer types access to their brands, provided that 1) they have the financial strength to reject customers whose image would be detrimental to the brand, 2) the companies are active in an industry in which people would tolerate customer rejection, and 3) they sell a product that actually can be denied undesirable customers.

    Social implications: The study shows that fat consumers are relegated to mass-market fashion but are excluded from intermediate luxury fashion. This constitutes a social inequality.

    Originality/value: The result of this study provides quantitative evidence that companies control assortments to exclude undesirable typical user imagery. It also delineates under which conditions they do it. This adds to the theory of user imagery.

  • 7.
    Aagerup, Ulf
    et al.
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for International Marketing and Entrepreneurship Research (CIMER).
    Nilsson, Jonas
    Handelshögskolan i Göteborg, Göteborg, Sweden.
    Green consumer behavior: being good or seeming good?2016In: Journal of Product & Brand Management, ISSN 1061-0421, Vol. 25, no 3, 274-284 p., 115980330Article in journal (Refereed)
    Abstract [en]

    Purpose: This paper aims to expand the emerging field of symbolic green consumer behavior (GCB) by investigating the impact of anticipated conspicuousness of the consumption situation on consumers’ choice of organic products. In addition, the paper also explores whether self-monitoring ability and attention to social comparison information (ATSCI) influence GCB in situations of anticipated high conspicuousness.

    Design/methodology/approach: Two experiments test the study’s hypotheses.

    Findings: The results of both experiments show that the anticipation of conspicuousness has a significant effect on GCB. Moreover, in Experiment 2, this effect is moderated by consumers’ level of ATSCI but not by their self-monitoring ability.

    Research limitations/implications: Because ATSCI significantly interacts with green consumption because of the anticipation of a conspicuous setting, although self-monitoring ability does not, we conclude that social identification is an important determinant of green consumption.

    Practical implications: Marketers who focus on building green brands could consider designing conspicuous consumption situations to increase GCB.

    Social implications: Policymakers could enact change by making the environmental unfriendliness of non-eco-friendly products visible to the public and thus increase the potential for GCB.

    Originality/value: The results validate the emerging understanding that green products are consumed for self-enhancement, but also expand the literature by highlighting that a key motivating factor of GCB is the desire to fit in.

  • 8.
    Aakeröy, Maria
    et al.
    Halmstad University, School of Social and Health Sciences (HOS).
    Sandelin, Veronica
    Halmstad University, School of Social and Health Sciences (HOS).
    Drömmen om ett arbete: En undersökning om anställningsbarhet i förhållande till personlighet och sökbeteende2010Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna studie syftar på att ta reda på hur anställningsbarheten ser ut i förhållande till personlighet och sökbeteende. Studien vänder sig till tidigare studenter på det Arbetsvetenskapliga programmet på Högskolan i Halmstad. Finns det någon personlighetsprofil som är mer gynnsam i arbetssökningsprocessen? Hur ser kraven ut för tjänster inom yrkesområdet samt finns det något samband mellan personlighet, anställningsbarhet och beteende i sökprocessen.

    Genom att granska platsannonser sammanställdes vilka krav som krävs för tjänster inom yrkesområdet. En enkätundersökning skickades till personer som gått utbildningen. Även intervjuer gjordes med respondenter för att få ett djup i studien.

    Resultatet visar bland annat att det är egenskaper inom området samvetsgrannhet och extroversion som mest efterfrågas i platsannonser inom yrkesområdet. Över hälften av respondenterna som idag har arbete inom yrkesområdet har fått arbete genom sitt sociala kontaktnät. I intervjuerna framkom att respondenterna upplevt att personlighet är en viktig faktor som arbetsgivare tittar på vid rekrytering. Studien visar även att de som är arbetslösa är mer proaktiva än övriga. Dessutom finns ett tydligt samband mellan kön, familjesituation och geografisk rörlighet.

    Att vara en strategiker samt utarbeta ett stort och brett socialt nätverk har i denna studie visat sig viktigt på vägen mot drömmen om ett arbete, medan däremot skillnader inom gruppen verkar sakna betydelse.

  • 9.
    Aasberg Pipirs, Julius
    et al.
    Halmstad University, School of Business, Engineering and Science.
    Carlsson, Christoffer
    Halmstad University, School of Business, Engineering and Science.
    USING BRAND MANAGEMENT TO ESTABLISH NETWORK RELATIONS: How SMEs can work with brand management in order to establish and develop corporate reputation and legitimacy in network relations in a B2B context2015Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Title: Using Brand management to establish network relations: How SMEs can work with brand management in order to establish and develop corporate reputation and legitimacy in network relations in a B2B context

    Authors: Aasberg Pipirs Julius & Carlsson Christoffer

    Level: Master thesis, 30hp

    Keywords: Brand management, SME, Legitimacy, Corporate reputation, Network relations

    Background: Given the crucial role SMEs play in the modern society it is vital that knowledge is evolved that can be used to support and grow these businesses. Using brand management practices SMEs could establish and develop corporate reputation and legitimacy in network relations, which could result in higher chances of long-term survival in a B2B context.

    Research Question: How does working with brand management among SMEs establish, and develop, corporate reputation and legitimacy, and how do these three concepts affect the process of establishing network relations in a B2B context?

    Purpose: The purpose of this study is to first investigate how SMEs, in a B2B context, work with brand management and how this can establish and develop corporate reputation and legitimacy. Finally the authors wants to see how these three concepts affect the process of establishing network relations.

    Method: Based on an abductive research approach, a qualitative research method will be used to study six Swedish SMEs that operate in a B2B context. Primary data will be based on semi-structured interviews with managers at each company.

    Theoretical Framework: The current literature concerning SME brand management is presented followed by its linkages towards establishing and developing corporate reputation and legitimacy. Finally previous research concerning, the process of establishing network relations among SMEs, its relevance for SMEs, and how brand management, corporate reputation, and legitimacy could affect this process, is presented.

    Findings & Conclusions: Brand management offers SMEs the tools to communicate and interact with various types of stakeholders, which connects the organization to its external and internal environment. By combining this tool with a dedication of always performing above expectations, SMEs stands to efficiently establish and develop corporate reputation and legitimacy. These two constructs essentially acts as the foundation of that which network relations are built upon.

  • 10.
    Abalo Caldera, Ernesto
    et al.
    Institutionen för samhällsvetenskap, Växjö universitet, Sweden.
    Danielsson, Martin
    Institutionen för samhällsvetenskap, Växjö universitet, Sweden.
    Om aktiva herrar för aktiva herrar: Mediesporten och dess publik2006In: Idrottsforum.org, ISSN 1652–7224, 12 s.- p.Article in journal (Refereed)
  • 11.
    Abalo, Ernesto
    et al.
    Växjö universitet, Växjö, Sverige.
    Danielsson, Martin
    Växjö universitet, Växjö, Sverige.
    Digitalisering och social exklusion: Om medborgares användning av och attityder till Arbetsförmedlingens digitala tjänster2008Report (Other academic)
    Abstract [en]

    This research report focuses on the users of e-government in a social science perspective. Our aim is to study how different social groups, registered at the Swedish Public Employment Service, relate to the internet, the agency and the services offered on its website (www.ams.se).

    The field of e-government research is dominated by studies that centre attention on the supply side (videlicet research investigating the entrance of IT in organizations and the implications that new technology have to these), while usercentred research (demand side) is still scarce. Our study, focusing on how citizens relate to the internet in general and e-government in particular, therefore helps to bridge a knowledge gap within the field.

    Our survey is based on a questionnaire sent to 2 000 randomly selected persons, all registered at the Swedish Public Employment Service. Of these, 762 job seekers responded, which gives us a frequency rate of 40 percent. The questions asked were related to the job seekers’ usage of and attitudes towards the internet in general and the agency’s webpage in particular, but also to their attitudes to the Swedish Public Employment Service.

    The main results show that social factors, particularly education, play a major role for the job seekers’ ability to use the web based services offered by the agency. People with a lower educational level are less inclined to use the agency’s website, and at the same time they experience the site as more complicated to use. We also found a strong link between the relations to the internet (access, usage, experience and attitudes) and the relations to the agency’s website. Those with advantaged internet relations – mostly well educated people, white collars and people living in bigger cities – also use the agency’s website more diligently and tend to have more positive attitudes towards it (and vice versa). Thus, its necessary to talk in terms of digitally well equipped and less well equipped groups.

    The unequal relations to the internet in general and the agency’s website in particular not only indicate that e-government is more suitable for the digitally well equipped, but that it in fact exclude those with less digital resources. This new kind of exclusion has great implications for the job seekers’ possibilities to enter the labour market, and to act their role as citizens. If e government also means a reformation of the citizen role – in the sense of increased individual responsibility towards the government - not bridging the digital divide will carry even more exclusion to those that’s already excluded.

  • 12.
    Abalo, Ernesto
    et al.
    Fakulteten för humaniora och samhällsvetenskap, Institutionen för samhällsvetenskap, Växjö universitet, Växjö, Sverige.
    Danielsson, Martin
    Fakulteten för humaniora och samhällsvetenskap, Institutionen för samhällsvetenskap, Växjö universitet, Växjö, Sverige.
    Olika publiker, olika livsstilar: Om idrott, kultur och regional utveckling2008Report (Other academic)
  • 13.
    Abalo, Ernesto
    et al.
    Örebro University, Örebro, Sweden.
    Danielsson, Martin
    Halmstad University, School of Education, Humanities and Social Science, Center for Social Analysis (CESAM). Växjö University, Växjö, Sweden.
    Johansson, Håkan
    Växjö University, Växjö, Sweden.
    Olsson, Tobias
    Växjö University, Växjö, Sweden & Lund University, Lund, Sweden.
    Emerging Patterns of Inclusion and Exclusion in the Era of E-government: A Study of Users of ‘Swedish Public Employment Service’ on the Internet2008In: Media and Global Divides: abstracts: IAMCR World Congress, Stockholm 20-25 July 2008 / [ed] Ester Pollack, Sigurd Allern, Robert Kautsky, Håkan Lindhoff, Emelie Strand & Andreas Widholm, Stockholm: Organizing Committee for the IAMCR Congress 2008 , 2008, 44-45 p.Conference paper (Refereed)
    Abstract [en]

    In the area of governmental information for and services to citizens digitalization has certainly become a buzzword. Framed within the discourses on e-government or e-governance – or differ­ent mixtures of the two – various analyses have tried to point out, or even anticipate possible consequences of the appropriation of digital technologies, mainly the internet, in governmental services.

    On the one hand, these analyses have pointed out a great deal of opportunities connected to the incorporation of the internet into governmental information and services. Policy makers have been quick to point to the increased accessibility as a great opportunity for the citizens; in Sweden this vision of accessibility has even been referred to as ‘24:7-governmental agencies’. Academics, among others, have also suggested that the digitalization of information and services opens up new possibilities for citizen control of governments.

    On the other hand, a number of problems have also been identified. For instance, the digitalization of public registers holding personal information has been interpreted as a threat to the citizens’ integrity: Will digitalization bring a new surveillance society? The most frequently debated prob­lem, however, at least within research, has been the fear of digital divides. Will the internet create digital cleavages between different groups of citizens?

    So far, however, neither the hopeful nor the dystopian analyses have made enough efforts to critically evaluate their claims. Such evaluations can start from different points of departure, and in this paper the starting point is the citizens as users of governmental information and services through the internet: What patterns of inclusion and exclusion emerge as a governmental agency digitalizes its information and services by making them increasingly internet based?

    The paper presents statistical data from a survey of 762 unemployed citizens using the Swedish Public Employment Service, a governmental agency that has come to rely specifically heavy on internet based information and service. The initial analysis of data reveals interesting differences between social groups in terms of both perception and use of the internet – in general – and the resources offered by SPES in particular. For instance, the users’ various degrees of education is a strong, determining factor when it comes to use of internet SPES’ services.

    The paper starts from a conceptual elaboration of various notions of e-government and e-gov­ernance. Thereafter, the survey data is described and elaborated on before moving into a discus­sion of the wider significance of the findings: What does data suggest in terms of patterns of in­clusion in and exclusion from a society in which governmental agencies, to an increasing extent, use the internet for their information and services?

  • 14.
    Abalo, Ernesto
    et al.
    Örebro universitet.
    Danielsson, Martin
    Halmstad University, School of Social and Health Sciences (HOS), Center for Social Analysis (CESAM).
    Johansson, Håkan
    Lunds universitet.
    Olsson, Tobias
    Högskolan i Jönköping.
    Digital inkludering eller exkludering?: Arbetslösas användning av Arbetsförmedlingens webbplats2010In: Den ifrågasatte medborgaren: Om utsatta gruppers relation till välfärdssystemen / [ed] Torbjörn Hjort, Philip Lalander, Roddy Nilsson, Växjö: MiV, Linnéuniversitetet , 2010, 69-86 p.Chapter in book (Refereed)
  • 15.
    Abalo, Ernesto
    et al.
    Örebro universitet.
    Danielsson, Martin
    Halmstad University, School of Social and Health Sciences (HOS), Center for Social Analysis (CESAM).
    Johansson, Håkan
    Lunds universitet.
    Olsson, Tobias
    Lunds universitet.
    Emerging Patterns in the Era of E-governance: A Study of Users of 'Swedish Public Employment Service' on Internet2012In: Media in the Swirl / [ed] Dhar, R.K. & Rana, P., New Delhi, India: Pentagon Press , 2012, 114-125 p.Chapter in book (Refereed)
  • 16.
    Abazi, Adelina
    et al.
    Halmstad University, School of Education, Humanities and Social Science.
    Uggla, Caroline
    Halmstad University, School of Education, Humanities and Social Science.
    Läraren i praktiken: En studie om lärares förmåga att inspirera och medvetandegöra elevers inlärning, samt omforma sina akademiska ämneskunskaper2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna uppsats, Läraren och den praktiska verkligheten, handlar om hur lärare gör för

    att omforma sina ämneskunskaper till ämnesdidaktiska, vilka metoder de använder i

    undervisningen för att medvetandegöra elevernas inlärning, samt hur lärarna gör för att

    utmana och inspirera elevernas lärande och kunskapsutveckling. Teorierna som använts

    i studien är läranderum, proximala utvecklingszonen, autonomous learning, learning to

    learn och pedagogical content knowledge, vilka även ligger till grund för den

    analyserande delen.

    Resultaten i studien visar att en fungerande gruppdynamik är avgörande för en god

    arbetsmiljö, en ständig dialog utifrån elevens perspektiv bör föras för att skapa

    medvetenhet hos eleven gällande lärprocessen. Utveckling av självständigt lärande sker

    genom tydlig kommunikation mellan lärare och elever, det vill säga att läraren är tydlig

    med anledningen till arbetsområdet, informationen kring anvisningarna, samt finns som

    en tydlig vägledare för att guida eleven genom ämnet. Vidare handlar omformning av

    ämneskunskaper för lärare i praktiken om att reflektera, utvärdera och utveckla

    planeringen och den genomförda undervisningen.

  • 17.
    Abdi, Ailin
    et al.
    Halmstad University, School of Social and Health Sciences (HOS).
    Persson, Eva
    Halmstad University, School of Social and Health Sciences (HOS).
    En socialpsykologisk studie om organisationsvisionens betydelse för sociala relationer i arbetsvardagen2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    In this study, we have considered the impact the organization`s implementation of its vision of the psychosocial work enviroment has been for the relations between the employees. We have primarily relied on a hermeneutic approach to understand our empirical data, and when we have interpreted and made a socialpsycological analysis on our collected empirical data. We have used Smith´s Institutional Ethnography, Sheff`s Social bonds and Asplund`s theory of Social responsivity. To collect the empirical data we have combined quantitative and qualtitative methods and a textanalysis at a visiondocument in the aim of capture both the depht and the breadth of our chosen fields of study. The results we have found shows that the psycosocial work environment within the organization can be seen as interplay between individual and enviroment and between individuals as well and that this interaction is influenced by the organizational culture that is created by the organization`s political vision

  • 18.
    Abdulkarim, Zahra
    et al.
    Halmstad University, School of Business, Engineering and Science.
    Malmstedt, Annelie
    Halmstad University, School of Business, Engineering and Science.
    Segmentation model for strategic decision-making to increase customer value: A study of absentee proprietors in the Swedishforest industry as a result of urbanization2017Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    Urbanization is a major factor causing unsupported perceptions within the traditional vision offorest management. Urbanization has led to a reconstruction on forest owners’ economicdependency on the forestry. This contributes in emigration from rural areas to bigger cities.To understand how distant forest owners, manage their forest they need to be segmentedaccording to specific criteria. The purpose of the study is to create a segmentation model thatis theoretically anchored and empirically verified, to increase the customer value and maptheir different needs. Through the purpose a research question was developed: How can asegmentation model for absentee proprietors within the forest industry be developed toincrease the customer value? A segmentation model provides comprehensive knowledge andinsights about forest owners’ different needs. The empirical data, collected through surveys,was presented individually and some connections could be found. Through these connectionsproperty area and distance were chosen as factors that are appropriate for segmentation. Basedon the segmentation factors a correlation analysis was made to create four demographicsegmentations. The visitors: small area, small distance. Conservationists: small area, largedistance. Investors: large area, small distance. Specifiers: large area, large distance. Theconclusion shows that a segmentation model over absentee proprietors is necessary for thestrategic management in forest companies, when it comes to decisions regarding sales criteria,communication and recommended approaches.

  • 19.
    Abdullah, Arya
    Halmstad University, School of Health and Welfare.
    Barnen som flyr ensamma är de mest utsatta: En kvalitativ studie av fyra ensamkommande afghanska flyktingbarns upplevelse av integrationsprpcessen i Sverige2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study is to increase understanding of how four unaccompanied refugees experience their new society and what is being done to facilitate their integration in Sweden. To leave and escape a homeland to try to find a better future is a decision that every unaccompanied minor refugee has been forced to face, leaving his/her comfort zone. This research evaluates the impact of forced migration and the coping mechanisms that four unaccompanied minors use as they embark on their journey to freedom and a safe haven in Sweden. Additionally, this essay examines the host country Sweden, and its availability of resources to better facilitate the integration of migrants to Swedish society both at the municipal and national level. The focus of this essay is partly on the difficulties these youngsters undergo in their home country and the culture shock and pressure to adapt they face when living in their new country. Furthermore, by choosing qualitative research method for this essay, we examine subtle nuances of the image of unaccompanied refugee children, both as a concept and as a denominator that creates an identity crisis for them. In this essay semi-structured interviews are utilized to collect qualitative data, allowing respondents the time and scope to examine and share their sentiments. The researcher who directs the conversation to areas deemed to require closer in depth exploration decides the focus of the interview. Analyzing stories using the crisis theory and theories about immigration and refugee processes we distinguish two distinct denominators, 1. A journey with dramatic consequences, such as trauma, frustration, persecution, and, last but not least, ‘separation anxiety’. 2. Stress arising from the new culture and pressure for quick adaptation and change.

  • 20.
    Abelsson, Erik
    et al.
    Halmstad University, School of Business and Engineering (SET).
    Adam, Herhold
    Halmstad University, School of Business and Engineering (SET).
    Produktplacering i bloggar: Vägen till generation Y!2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    I dagens samhälle blir människan utsatt för mer information än någonsin tidigare. Företagen konkurrerar om att just deras budskap ska nå fram till konsumenten för att skapa den påverkan som i slutändan resulterar i konsumtion och som företagen tjänar sina pengar genom.

    Företagen har inte bara problem att sticka ut bland all övrig marknadskommunikation, människor blir även allt bättre på att sålla ut den information de själva är intresserade av. En av de största svårigheterna i sin kommunikation har företagen fått med den generation som precis ska kliva in i vuxenvärlden, de som är födda mellan 1977 och 1994 vilka varit uppvuxna med en ständig ström av information. Denna generation kallas för generation Y och är individer som utvecklat ett kritiskt sätt att sålla bland information och i synnerhet traditionell reklam. Detta tvingar företagen att finna nya vägar för att kunna påverka denna kräsna generation som ses som en viktig framtida konsument.

    Denna uppsats hade därför som syfte att undersöka en ny möjlig väg för företagen att komma åt generation Y på varpå en frågeställning har upprättats som lyder: Hur kan generation Y påverkas av produktplacering i bloggar?

    Produktplacering i bloggar var av stort intresse att utforska då generationen består av de människor som är mest aktiv på sociala medier och som läser flest bloggar. Då det fanns begränsad forskning på hur generation Y påverkas av bloggar och forskning inom produktplacering främst var gjord på medier så som film och TV fann vi ett kunskapshål att försöka fylla.

    För att fylla kunskapshålet har framförallt teori om kommunikation, påverkan, och generation Y samlats in för att kunna analyseras med det resultat som vi erhöll via en kvalitativ undersökning med två fokusgrupper som innehöll deltagare från generation Y.

    Resultatet av denna studie påvisade att produktplacering i bloggen kan påverka generation Y:s köpbeteende och hur produktplacering bör utformas samt vad som bör tas i beaktning för att påverkan på generation Y. Denna studie har därför bidragit med relevant kunskap till ett delvis outforskat område. Slutsatserna användas som en vägledning och riktlinjer för flera företag och marknadsförare som funderar på eller har bestämt sig för att produktplacera i bloggar.

  • 21.
    Abou-Shakra, Hanan
    et al.
    Halmstad University, School of Education, Humanities and Social Science.
    Lind, Tess
    Halmstad University, School of Education, Humanities and Social Science.
    En litteraturstudie om läsförståelse och vilka faktorer som påverkar den hos elever i grundskolan2017Independent thesis Basic level (professional degree), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syftet med denna litteraturstudie var att ta reda på vad som påverkar elevers läsförståelse i grundskolan. Utifrån syftet kunde en frågeställning formuleras: “Vad säger forskningen om vilka faktorer som kan påverka elevernas läsförståelse i grundskolan?” Litteraturstudien bygger på systematiska sökningar som har gjorts i databaserna SwePub och ERIC. Resultatet visar att de faktorer som påverkar läsförståelsen hos elever i grundskolan är Faktorer från elevernas hemförhållande och bakgrund, Faktorer i undervisningen och Hur olika texttyper kan påverka läsförståelsen. Resultaten i litteraturstudien visar även att elever behöver stöd i sin undervisning med hjälp av olika metoder samt att föräldrarna har en betydelse för elevers lärande i skolan. Fortsatt forskning inom området läsförståelse är att mer ingående se på hur föräldrars utländska härkomst påverkar lärandet hos eleverna. Att konkretisera vilka strategier som lärare kan använda sig av för att utveckla elevernas läsförståelse i undervisningen i ämnet svenska kan också vara ett nytt forskningsområde.

  • 22.
    Abrahamsson, Caroline
    Halmstad University, School of Business, Engineering and Science.
    The advantages of social capital for businesses on Facebook2017Student paper other, 5 credits / 7,5 HE creditsStudent thesis
  • 23.
    Abrahamsson, Caroline
    Halmstad University, School of Business, Engineering and Science.
    Swedish SME companies revisited ten years after2017Student paper other, 5 credits / 7,5 HE creditsStudent thesis
  • 24.
    Abrahamsson, Caroline
    Halmstad University, School of Business, Engineering and Science.
    The nature of friends on Facebook2017Student paper other, 5 credits / 7,5 HE creditsStudent thesis
  • 25.
    Abrahamsson, Ida
    et al.
    Halmstad University.
    Lundgren, Sabina
    Halmstad University.
    Peka inte på mig, peka på plattan!: Barns interaktion med en applikation2016Independent thesis Basic level (university diploma), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Valet av applikationer är inte alltid lätt eftersom pedagoger oftast har ett syfte med vad applikationen bör lära barn men det stämmer inte alltid överens med vad applikationen faktiskt förmedlar (Lindström, Gulz, Haake & Sjödén, 2011; Petersen, 2015b). Därför vill vi nu med vår studie undersöka medierade handlingar som sker när barn använder sig av en applikation och i förlängningen bidra med kunskap till pedagoger så att användandet av applikationer kan utvecklas i förskolans verksamhet. Vi väljer att använda oss av applikationen Sneak för att den är okänd för de barnen vi observerar och vi vill ta reda på vad det sker för handlingar när barnen är i interaktion med den. Vi använder oss av det sociokulturella perspektivet i vår studie och vi kommer att samla in vårt empiriska material genom att observera två olika barngrupper som använder sig av Sneak. Det förutbestämda syftet med vår valda applikation är rörelse men vårt resultat visar tydligt på att det sker flera olika typer av handlingar när barnen använder sig av Sneak. Det erbjuds sampel, kommunikation och ett vidgande av barnens erfarenhetsvärldar. Vi kan se att de får möjlighet att känna glädje och spänning. Sneak erbjuder även barnen möjlighet att använda sig av olika strategier, att lösa problem som uppkommer samt att röra på sig. Eftersom det alltid sker medierade handlingar när människan är i interaktion med tecken eller verktyg drar vi slutsatsen att det viktigaste inte är att det måste ske ett specifikt syfte vid användandet av en applikation, utan snarare att som pedagog ta tillvara på barns intresse, tidigare erfarenheter och utveckla vidare de handlingar som sker i interaktionen för att möjliggöra lärande.

  • 26.
    Abrahamsson, Louise
    et al.
    Halmstad University, School of Business, Engineering and Science.
    Tover, Sofie
    Halmstad University, School of Business, Engineering and Science.
    Hållbarhetsredovisning: En undersökning av hur lag (2016:947) om ändring i årsredovisningslagen (1995:1554) påverkar stora företag2017Independent thesis Advanced level (degree of Master (One Year)), 20 credits / 30 HE creditsStudent thesis
    Abstract [en]

    From the fiscal year of 2017 and onwards, large companies in Sweden will be obligated by

    law to publish a sustainability report. Amendment (2016:947) to the Annual Account Act

    (1995:1554) is based upon an EU directive, which aims to create transparency and openness

    among companies. The amendment will affect about 1600 Swedish companies and aims to

    make companies more transparent and thus consider how their businesses affect the world.

    Scandals and crises from all over the world are contributing to the increasing demands and

    expectations on companies taking responsibilities for their actions. The sustainability reports

    aims not only to help companies operate a more sustainable business, but also to

    communicate their sustainable progress to stakeholders. Sustainability is a current issue and

    poses major challenges for companies, at which the amendment aims to respond. Hence the

    research question is: how does the amendment (2016:947) to the Annual Account Act

    (1995:1554) affect the sustainability reporting of large companies? To answer the research

    question we have assumed a qualitative method with inductive approach. An empirical study

    has been conducted with both visit and telephone interviews with six respondents responsible

    for the sustainability reporting on six different companies affected by the amendment. An

    additional three interviews have been conducted with auditors working with advisory and

    review of sustainability reports. The study shows that the largest companies are unlikely to be

    affected by the amendment due to the fact that they are already producing a detailed

    sustainability report. The smaller of the companies concerned and the companies that are

    unlisted will probably need to either develop the existing report or start up a sustainability

    report from scratch. When establishing a sustainability report, companies experience

    problems regarding validation and assurance of the published information. The study shows

    that auditing would be effective in response to this challenge, but auditing is not statutory for

    the sustainability report. As external demands and expectations are increasing, the

    implementation of sustainability in the businesses of companies is growing in importance.

    The study shows that since more companies are obligated to produce a sustainability report,

    the sustainable activities of the company will evolve, which ultimately leads to a more

    sustainable development.

  • 27.
    Abt, Tobias
    et al.
    Halmstad University, School of Business and Engineering (SET), Centre for Innovation, Entrepreneurship and Learning Research (CIEL).
    Erath, Fabian
    Halmstad University, School of Business and Engineering (SET), Centre for Innovation, Entrepreneurship and Learning Research (CIEL).
    Power of E-Motion: Business Model Innovation for the Introduction of Electric Cars to China2014Independent thesis Advanced level (degree of Master (One Year)), 15 credits / 22,5 HE creditsStudent thesis
    Abstract [en]

    E-Cars challenge prevailing business practices, especially in industrial sectors that heavily depend on the use of fossil fuels such as the automobile industry. The sustainable powertrain has to fight against prejudices towards a lack of performance, long charging times, the fear of too short driving ranges and a long list of other concerns. However, hazardous environmental pollution in Chinese megacities as well as changes among the consumers’ mindsets and purchasing behavior claim for a change in the product portfolios of today´s car manufacturers. In the western world we can see a successive (although hesitant) penetration of the markets by E-Cars. However, the Chinese market is still almost untouched and car manufacturers have just started to show the first signs of action. This phenomenon is mainly based on differences among the markets, especially the customer segment, partnerships and the proposition of value in China differ compared to the western markets. Furthermore, there are dissimilarities between China and the western car markets when it comes to political, legal and social aspects. To successfully introduce E-Cars to China, car manufacturers have to develop business models that transform the specific characteristics of E-mobility to create economic value and overcome the barriers that preclude them from penetrating the market. Of course, not an entirely new Business Model is needed. However, car manufacturers have to consider various aspects to innovate among their existing ones. A key prerequisite to enter a market with new products or services is to understand it. Based on a qualitative analysis about the introduction of E-Cars to China we therefore conducted an in-depth PESTEL-Analysis by hand of secondary data as well as an interview with a Shanghainese Business Manager of the Auto Components Working Group from the European Chamber of Commerce in China. After this market description we analyzed the Business Models of two German car manufacturers from the premium segment, which on the one hand operate successfully in the Chinese market and on the other hand, already show some movement in terms of E-Cars – the BMW AG and the Daimler AG. In our analysis we give valuable information about the two companies’ current Business Models, according the nine building blocks of the business model canvas and in regard to the data emerging from the PESTEL-Analysis. The conclusion chapter gives an overall discussion of the most important findings emerging from the analysis with regard to the business operations and the existing business models of the two car manufacturers. Findings have been evaluated on a global level and substantially transferred to a national level on the Chinese market by hand of the information from the PESTEL-Analysis. Furthermore, we offer important implications for the adaption and adjustment of high consideration areas of a car manufacturer Business Model as well as the future of the Business Models of a car manufacturer to successfully introduce E-Cars to China.  

  • 28.
    Achard, Paola Olimpia
    et al.
    Universita' degli Studi dell'Aquila, Faculty of Economics, L'Aquila, Italy.
    Nucciarelli, Alberto
    Technische Universiteit Eindhoven, Department of Technology Management, Eindhoven, The Netherlands.
    Rosato, Roberto
    Salini Costruttori S.p.A., Roma, Italy.
    Svensson, Göran
    Oslo School of Management, Oslo, Norway.
    Risk Identification in the Infrastructure Construction Industry: A Supply Chain Case Study2008In: International Journal of Logistics Economics and Globalisation, ISSN 1741-5373, E-ISSN 1741-5381, Vol. 1, no 3–4, 343-356 p.Article in journal (Refereed)
    Abstract [en]

    The objective of this article is to describe the risk identification within a supply chain of an infrastructure construction project. This research is based on a case study of risk management within a supply chain in the infrastructure construction industry. Data have been collected from an international company emphasising the stage of risk identification. A particular view of risk management has been adopted. More specifically, a way to identify risk within the construction industry has been given. Technical and operational evidences have been revised and organised in order to take a first step in the direction of a systematic treatment. It has highlighted some crucial issues dealing with risk identification, while risk assessment and risk response provide an opportunity for further research. The article has underlined how risk management can be seen as the way to discover existing risks that are preventing firms from advancing their strategy. Main insights that emerged dealt with five categories: strategic objectives; critical success factors; environment and stakeholder influences; key performance indicators and principal risks; principal risk response strategies.

  • 29.
    Achiniotis, Gabrielle
    Halmstad University, School of Teacher Education (LUT).
    Elevers perspektiv på mobbning och att arbeta förebyggande med mobbning2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna studie är av kvalitativ karaktär med en fenomenologisk ansats. Fyra elever har intervjuats, där tre utav dem har intervjuats tillsammans i fokusgrupp och en individuell intervju, för att undersöka deras erfarenheter av mobbning och förebyggande arbete med mobbning. Elevernas erfarenheter sätts i fokus och deras berättelser ligger till grund för vad de kommer fram till är effektiva metoder för att arbeta förebyggande med mobbning. Hur dessa elever själva hade valt att arbeta förebyggande med mobbning är vad som är intressant för denna uppsats. Intervjuerna som genomförts har varit av semistrukturerad karaktär där det har använts öppna frågor för att lämna mycket utrymme för berättelser och resonering kring ämnet som kan ge en djupare förståelse av elevernas uppfattning. Resultatet redovisar vad eleverna har för uppfattningar om mobbning, vem som mobbas och vem som mobbar, med maktaspekten av mobbning i fokus och sen har det lett fram till metoder för att förebygga mobbning. Slutsatserna blir tre metoder som kan användas för att förebygga mobbning i en klass eller på en skola. En metod handlar om eleverna delaktighet, den andra om en skrämseltaktik och den tredje om lärarens ansvar att känna eleverna och på så vis kunna arbeta med maktbalansen och rollerna i klassen.

  • 30.
    Achiniotis, Gabrielle
    et al.
    Halmstad University, School of Teacher Education (LUT).
    Lind, Johan
    Halmstad University, School of Teacher Education (LUT).
    Mobbning från ett infrånperspektiv2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Denna uppsats är en kvalitativ studie med syfte att finna förståelse för hur en blivande lärare med erfarenhet av att bli mobbade ser på sitt framtida arbete med att motverka mobbning. Den förklarar också hur mobbningen har påverkat den blivande läraren i relation till sitt framtida yrke. Uppsatsen baseras på tre djupintervjuer. Uppsatsen har ett studentperspektiv där författarna vill veta hur lärarstudenter kommer hantera anti-mobbningsfrågor i relation till sina egna upplevelser som mobbade under sin egen skolgång. Intervjuerna har varit semistrukturerade där författarna ställt öppna frågor och fokuserat på vad undersökningspersonen själv valt vad hen vill berätta. Författarna fokuserar på relationen mellan undersökningspersonernas erfarenheter och vad de vill göra för att förebygga mobbning och kränkande behandling i sitt kommande yrke. Resultatet visar att undersökningspersonerna har en erfarenhet som gynnar arbetet mot mobbning och kränkande behandling. Undersökningspersonerna har utifrån sina tidigare erfarenheter av mobbning visat på metoder som de tror kan fungera. Det kan exempelvis vara att fokusera på elevers styrkor och ta fasta på de men även fokusera på vilka konsekvenser mobbningen får den enskilda individen. Resultatet visar även att det finns samband mellan undersökningspersonernas berättelser och hur en känd anti-mobbningsorganisation arbetar.

  • 31.
    Achtenhagen, Leona
    et al.
    Jönköping International Business School.
    Andersson, Svante
    Halmstad University, School of Business and Engineering (SET), Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).
    Laurell, Hélène
    Halmstad University, School of Business and Engineering (SET), Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).
    Frühe Internationalisierung eines Unternehemens im Hoch-technologiebereich: Treiber und Hindernisse2011In: ZfKE - Zeitschrift für KMU und Entrepreneurship, ISSN 1860-4633, Vol. 59, no 2, 125-140 p.Article in journal (Refereed)
  • 32.
    Ackevall, Nina
    et al.
    Halmstad University, School of Health and Welfare.
    Martinsson, My
    Halmstad University, School of Health and Welfare.
    Strategiernas stödjande roll: En kvalitativ studie om hur friskvårdsverksamheters strategiska arbetssätt stödjer villkoren för lärande mot motion2015Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syfte: Syftet med studien är att undersöka vilka arbetsstrategier som stödjer villkoren för att främja lärandet mot motion. Ett delsyfte är att urskilja likheter samt skillnader inom friskvårdsverksamheters strategiska arbetssätt för att synliggöra vilka av dessa som visar sig ge bäst förutsättningar för motion.

    Teoretisk referensram: Den teoretiska referensramen lyfter fram teorier och begrepp som Social cognitive theory (SCT), den proximala utvecklingszonen, autonomt stöd, Habermans kommunikationsteori och lärande.

    Metod: Studien utgår från en Hermeneutisk forskningsansats som baseras på en kvalitativ metod där intervjuer har förekommit. Fem intervjuer genomfördes, varav fyra via e-post och ett via personligt möte.

    Resultat: Resultatet belyser att det förekommer likheter samt skillnader inom samtliga friskvårdsverksamheters strategiska arbetssätt. Ett samspel mellan arbetsstrategier är även en aspekt som lyfts fram. Att anpassa arbetet efter individen är en viktig aspekt som samtliga friskvårdsverksamheter belyser.

    Slutsats: Den slutsats som dras utifrån studien är att arbetsstrategier bör samverka mellan varandra för att ge bäst villkor för lärande mot motion. Villkoren främjas utifrån att friskvårdsverksamheter tillämpar ett samspel mellan flera strategier i sitt arbetssätt. Det går alltså inte att urskilja vilka strategiska arbetssätt som är mest främjande. Genom att anpassa arbetsstrategier efter individ möjliggör att villkor för lärande väcker engagemang och motivation till att vilja motionera. Detta utifrån tillgång av motionsformer, en inlärningscentrerad miljö utifrån rådgivning, kompetens samt mål utifrån målsättning samt en utvecklande process av uppföljning. En viktig aspekt är även att uppdatera samt utveckla verksamheters strategiska arbetssätt i syfte till att främja villkoren mot motion.

  • 33.
    Adamsson, Sören
    et al.
    Halmstad University, School of Business, Engineering and Science.
    Tahir, Muhammad
    Halmstad University, School of Business, Engineering and Science.
    From One to Many - The Impact of Individual's Beliefs in the Development of Cryptocurrency2015Independent thesis Advanced level (degree of Master (One Year)), 40 credits / 60 HE creditsStudent thesis
    Abstract [en]

    This study analyses the growing area of research that explores the evolution of technology from social and cognition perspective – and how the design and various implementation of technology are being shaped by the factors related to social-constructivism and beliefs systems of individuals. The newly developed technological phenomena of Cryptocurrency – the digital currency for all, provides us with an excellent case to study. We apply social and cognitive processes to understand technology trajectories across the life cycle of cryptocurrency. We thus deepen our understanding by analyzing why and what causes the various technological trajectories in the era of ferment and concluding our research by deriving various technological 'themes'. – that might evolve as the phenomena of cryptocurrency while moving towards the era of dominant design.

  • 34.
    Adamsson, Viola
    et al.
    Department of Public Health and Caring Sciences, Clinical Nutrition and Metabolism, Uppsala University, Uppsala, Sweden.
    Reumark, Anna
    Lantmännen R and D, Stockholm, Sweden.
    Fredriksson, I.-B.
    Bollnäs Heart Clinic, Mitt Hjärta, Bollnäs, Sweden.
    Hammarström, Eskil
    Bollnäs Heart Clinic, Mitt Hjärta, Bollnäs, Sweden.
    Vessby, Bengt
    Department of Public Health and Caring Sciences, Clinical Nutrition and Metabolism, Uppsala University, Uppsala, Sweden.
    Johansson, Gunnar
    Halmstad University, School of Health and Welfare, Centre of Research on Welfare, Health and Sport (CVHI).
    Riserus, U.
    Department of Public Health and Caring Sciences, Clinical Nutrition and Metabolism, Uppsala University, Uppsala, Sweden.
    Effects of a healthy Nordic diet on cardiovascular risk factors in hypercholesterolaemic subjects: a randomized controlled trial (NORDIET)2011In: Journal of Internal Medicine, ISSN 0954-6820, E-ISSN 1365-2796, Vol. 269, no 2, 150-159 p.Article in journal (Refereed)
    Abstract [en]

    Objective:

    The aim of this study was to investigate the effects of a healthy Nordic diet (ND) on cardiovascular risk factors.

    Design and subjects:

    In a randomizedcontrolled trial (NORDIET) conducted in Sweden, 88 mildly hypercholesterolaemic subjects were randomly assigned to an ad libitum ND or control diet (subjects' usual Western diet) for 6 weeks. Participants in the ND group were provided with all meals and foods. Primary outcome measurements were low-density lipoprotein (LDL) cholesterol, and secondary outcomes were blood pressure (BP) and insulin sensitivity (fasting insulin and homeostatic model assessment-insulin resistance). The ND was rich in high-fibre plant foods, fruits, berries, vegetables, whole grains, rapeseed oil, nuts, fish and low-fat milk products, but low in salt, added sugars and saturated fats.

    Results:

    The ND contained 27%, 52%, 19% and 2% of energy from fat, carbohydrate, protein and alcohol, respectively. In total, 86 of 88 subjects randomly assigned to diet completed the study. Compared with controls, there was a decrease in plasma cholesterol (-16%, P < 0.001), LDL cholesterol (-21%, P < 0.001), high-density lipoprotein (HDL) cholesterol (-5%, P < 0.01), LDL/HDL (-14%, P < 0.01) and apolipoprotein (apo)B/apoA1 (-1%, P < 0.05) in the ND group. The ND reduced insulin (-9%, P = 0.01) and systolic BP by -6.6 ± 13.2 mmHg (-5%, P < 0.05) compared with the control diet. Despite the ad libitum nature of the ND, body weight decreased after 6 weeks in the ND compared with the control group (-4%, P < 0.001). After adjustment for weight change, the significant differences between groups remained for blood lipids, but not for insulin sensitivity or BP. There were no significant differences in diastolic BP or triglyceride or glucose concentrations.

    Conclusions:

    A healthy ND improves blood lipid profile and insulin sensitivity and lowers blood pressure at clinically relevant levels in hypercholesterolaemic subjects. © 2010 The Association for the Publication of the Journal of Internal Medicine.

  • 35.
    Adari, Praveen
    et al.
    Halmstad University, School of Business, Engineering and Science.
    Lakshmipathy, Ganesh
    Halmstad University, School of Business, Engineering and Science.
    Frugal Innovation in Smaller Firms in the West: "How do smaller firms in theWest use Frugal Innovationwhich in its nature best suitedfor emerging markets, havingno subsidiaries in the localmarkets essential to developfrugal solutions for those emerging markets?"2015Independent thesis Advanced level (degree of Master (One Year)), 40 credits / 60 HE creditsStudent thesis
    Abstract [en]

    Although researchers during the last 5 years have been doing a lot of study onemerging market innovations, and of which Frugal Innovation had its special place. They haveparticularly concentrated on this innovation type on how it re-emerged in the emergingcountries especially India and China and gave it new theoretical definition and a framework.Although this frugal innovation usage is constrained only to the firms located in those emergingmarkets and this innovation has not seen much application in the western smaller firms. In thisresearch our main idea is to develop a theoretical model on frugal innovation for the westernsmaller firms, where currently not much emphasis is given by the previous researchers in thiscontext. To achieve this we have been involved in an action research with a company lookingto enter an emerging market by using frugal innovation strategy for their product development.The output of this research is a theoretical framework model which is sequential and includesall the stages that a firm has to follow as part of a frugal innovation strategy having not muchknowledge of the emerging markets or its customers and who had to rely on external partnersin developing countries to successfully develop frugal innovations. We have also identifiedchallenges firms face in this context and listed out alternatives at each level of the strategy,finally concluded by listing out the future scope of research on frugal innovation in thisparticular area.

  • 36.
    Adetun, Erik
    et al.
    Halmstad University, School of Social and Health Sciences (HOS).
    Svensson, Andreas
    Halmstad University, School of Social and Health Sciences (HOS).
    En god styrning: -En kvalitativ studie kring en fotbollstränares roll för att skapa resultat och samtidigt ha ett välmående lag2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Vi har valt att utifrån ett socialpsykologiskt perspektiv studera problematiken inom tränarrollen i att balansera ett lags välmående samtidigt som man strävar efter att nå resultat. Syftet med vår studie är att få en ökad förståelse för vad som kan vara bra att tänka på som tränare för att i styrning kunna kombinera fokus på resultat och välbefinnande på ett optimalt sätt. Vi har genomfört en kvalitativ studie där vi har genomfört observationer och kvalitativa intervjuer för att samla in vårt material. Vi har arbetat induktivt utifrån vår empiri och har använt oss av teorier kring socialisationsprocesser, interaktionsritualer, intersubjektivitet och idrottens fenomenologiska struktur för att få en förståelse och skapa ett sammanhang för vår data. Vi har även använt oss av tidigare forskning kring idrottsledarens sociala roll, ledarskap & styrning och elitcoachers syn på sig själva för att få en ökad förståelse och för att läsarna ska få en bredare bild kring vår frågeställning. För att kunna nå och sträva efter resultat och samtidigt ha en grupp som mår bra krävs en tydlig kommunikation från ledare och organisation. För att balansera upp välmående och samtidigt sträva efter resultat krävs det en förståelse hos spelarna över de besluts som tas.

  • 37.
    Adler, Emilie
    et al.
    Halmstad University, School of Business and Engineering (SET).
    Poricanin, Lejla
    Halmstad University, School of Business and Engineering (SET).
    Jönsson, Caroline
    Halmstad University, School of Business and Engineering (SET).
    En studie om vilken inverkan anställdas självledarskap och arbetstillfredsställelse har på personalomsättningen i restaurangbranschen2014Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Self-leadership is described as a process where individuals, based on their own ability influences themselves to handle different situations they are exposed to. Previous research indicates that self-leadership strategies have an impact on intrinsic and extrinsic job satisfaction. The research also shows that job satisfaction has an impact on employee turnover. The purpose of this study is to gain an understanding if employees’ self-leadership affects the employee turnover in the restaurant industry by analyzing job satisfaction as a link between self-leadership and employee turnover. The restaurant industry is an industry with high employee turnover, which is facing the challenge of high growth in the future. One of the reasons for the high employee turnover is because the employees have not reached the desired job satisfaction. An individual who deals with its own self-leadership leads to an improvement of job performance and attitude towards its work. A quantitative method in the form of a questionnaire study was conducted to investigate the problem. A total of 302 questionnaires were sent out with 102 completed questionnaires, the response rate was 34 %. The results did not show any direct impact between self-leadership and employee turnover. However, the result agreed with the theories that there is a relationship between self-leadership and job satisfaction and between job satisfaction and employee turnover. This indicates that there is an indirect impact between self-leadership and employee turnover.

  • 38.
    Adler, Sebastian
    et al.
    Halmstad University, School of Social and Health Sciences (HOS).
    Missner, Mario
    Halmstad University, School of Social and Health Sciences (HOS).
    Dömd till livstids lärande: Lärande och kompetensutveckling inom företagshälsovården2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    I dagens samhälle är ständig utveckling och förnyelse viktiga överlevnadsvillkor för företag inte minst inom branschen företagshälsovård. Konkurrensen ökar och företagen måste ständigt se till att ligga i framkant och det har allt oftare konstaterats att den viktigaste tillgången är att utveckla de anställdas kompetens. Syftet med studien är att studera personals uppfattningar kring kompetensutvecklingen inom företagshälsans olika yrkesgrupper samt att genom den identifiera hur gynnsamma förhållanden för lärande kan skapas. För att få svar på syftet har vi använt oss av kvalitativa intervjuer som datainsamlingsmetod. Sammanlagt genomfördes sex intervjuer där fem olika yrkesgrupper representerades och företagets Vd. Studien har en fenemenografisk ansats som medför dataanalysmetod som består av sju steg. Eftersom vi var ute efter variationer av yrkesgruppernas olika uppfattningar var den fenemenografiska ansatsen mest optimal.

    I resultatet framkommer det ett flertal uppfattningar kring kompetensutveckling, lärandestrategier och hur gynnsamma förhållanden för lärande kan skapas. Vidare finns det gemensamma uppfattningar om att yrkesgrupperna har ett stort handlingsutrymme och att det är nödvändigt för att arbetet ska fungera. En av studiens slutsatser är att tid för reflektion är viktigt för gynnsamma förhållanden. Genom att få mer tid att kunna reflektera över det som har skett tror vi medför ett mer kreativt tänkande och en utveckling av kompetens. En annan intressant slutsats som framkom är att varje yrkesgrupp är i behov av den konsultativa kompetensen och att den aldrig är färdigutvecklad.

  • 39.
    Adolfsson, Anna
    et al.
    Halmstad University, School of Social and Health Sciences (HOS).
    Rosenqvist, Michelle
    Halmstad University, School of Social and Health Sciences (HOS).
    7 LEDARE I FASTIGHETSMÄKLARBRANSCHENS SYN PÅ, OCH HANTERING AV, FASTIGHETSMÄKLARES GRÄNSLÖSA ARBETSFÖRHÅLLANDEN.2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    The purpose of this study was to get an idea of ​​how the leaders in the real estate industry perceive and manage boundless working conditions. Questions that were answered were how the leaders in the service influence and control the employees' working conditions. Also how the communication strategies are designed to facilitate the work towards common goals, when tasks are not limited to the workplace. The study examine if boundless working conditions is characterized by unspoken expectations. Based on the current view, seven interviews were conducted with leaders from six organizations in the real estate brokerage. The results showed that the industry is controlled by few limits and that leaders use different strategies to maximize performance and wellbeing. It is a commission-based industry in which all work is according to individual performance where results are measured before the time spent at work. By explicit strategies of working and labor leaders are trying to reduce inequalities, and so they try to also reduce the scope of the psychological contract in certain aspects.

  • 40.
    Adolfsson, Julia
    Halmstad University, School of Teacher Education (LUT).
    Vilka erfarenheter har lärare av att undervisa elever med ADHD?2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syftet med detta examensarbete är att ta reda på vilka erfarenheter lärare har av att arbeta med elever med ADHD i sina klasser. Studien riktar sig till grundskolans tidigare år skolår 1-3. Det empiriska materialet har samlats in genom en bandad fokusgruppintervju där åtta verksamma grundskollärare med erfarenheter av att jobba med dessa barn medverkar. Lärarnas beskrivningar av sina erfarenheter kretsar till stor del kring de avvikande beteenden ett barn med ADHD kan ha i form av aggressiva utbrott och impulsiva handlingar. Hur dessa beteenden påverkar såväl eleven själv som läraren i klassen men även övriga kamrater.  Lärarna beskriver också vilka strategier de använder sig av för att minimera aggressiva utbrott samt vilka erfarenheter de har av inkludering och exkludering.

  • 41.
    Adolfsson, Julia
    et al.
    Halmstad University, School of Education, Humanities and Social Science.
    Holmberg, Hampus
    Halmstad University, School of Education, Humanities and Social Science.
    Jag är en kille, fast jag har tjejkläder: En kvalitativ studie om barns konstruktion av kön i förskolan2017Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Syftet med föreliggande studie är att undersöka hur barn konstruerar kön i den fria leken på förskolan och om heteronormativitet påverkar denna konstruktion. Hur använder pojkar och flickor språket i relation till kön i fri lek? Hur kommer heteronormativitet till uttryck i barns fria lek? Föreliggande studie har utgångspunkt ur ett socialkonstruktionistiskt perspektiv. Vi använde oss av produktion av kvalitativa data genom videoobservationer på barn i förskolan, mellan åldrarna tre till sex år gamla. Resultatet visar att pojkar och flickor konstruerar sitt kön genom varierade könsladdade begrepp, språkliga repertoarer och handlingar. Manlig och kvinnlig heteronormativitet kom till uttryck genom dessa uttryck.

  • 42.
    Adolfsson, Petra
    et al.
    Göteborgs universitet GRI.
    Dobers, PeterMälardalens högskola.Jonasson, MikaelHalmstad University, School of Social and Health Sciences (HOS), Center for Social Analysis (CESAM), Social Change, Learning and Social Relations (SLSR).
    Guiding and guided tours2009Collection (editor) (Other academic)
    Abstract [en]

    This book is based on the collaborative work and experience from Swedish researchers in an new and promising field of scientific and management oriented inquiry: guided tours. The book represents a wide range of scientific perspectives such as organizational theory, human geography, architecture, ethnology and technology.

    The chapters are divided into three themes: Guided tours as a phenomenon, Guided tours and guidebooks and finally Guided tours: their production, content and use. And your guides - the authors - will provide various kinds of insights. We will follow the history of guidebooks and their followers, experience the smell of sage and find out how a guided tour at a construction site can be performed. Let's take a walk...

  • 43.
    Agesund, Ann-Christin
    Halmstad University, School of Social and Health Sciences (HOS).
    Litteraturkritik i SvD och DN: - Kriterier för omnämningar på kultursidorna2012Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Problembeskrivning: Det finns närmare 500 förlag i Sverige, ca 70 av dessa är anslutna till Svenska Förläggarföreningen som uppger att det ges ut ca 1000 nya skönlitterära titlar i Sverige under ett år. Enligt Nationalbiografin utges ca 2300 titlar under ett år. Endast en bråkdel av all skönlitteratur som ges ut får publicitet i dagstidningar. Varken titlar, författare eller förlag. Syfte: Syftet är att undersöka om det går att urskilja om det finns kriterier och mönster för vilka författare och verk som får uppmärksamhet i pressen.Metod: Kvalitativ forskningsintervjuSlutsats: Vissa författare och förlag har en högre status hos kulturredaktionerna. Man kan tala om att de har kvalificerat sig för att höra till dem som blir omnämnda på kultursidorna. Vissa författare kommer aldrig på tal för recension, och vissa som varit kvalificerade kan "diskvalificeras" i ett senare skede. En författare kan bli omskriven som nyhet, och det finns ändå en möjlighet för en författare eller ett verk som inte hör till de kvalificerade, om ett verk visar sig höra hemma inom ett tema som redaktionen uppfattar som en trend.

     

  • 44.
    Aggeland, Christoffer
    et al.
    Halmstad University, School of Information Science, Computer and Electrical Engineering (IDE).
    Olsson, Sofia
    Halmstad University, School of Information Science, Computer and Electrical Engineering (IDE).
    Världen med notifikationer: En studie om individers upplevda känslor kring notifikationer på sociala medier2013Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Social media has increased exponentially since the Internet reached people's homes during the 90's. The social media Facebook alone has 243 million users in Europe, social media also became a primary choice for most users to interact with each other. In a  world where the information flow and each relationship are constant, a flaw emerged in how the social media interacts with the user. To investigate how individuals experience notifications in social media, affect theory by Silvan Tomkins was used and then supplemented by a literature review. The notifications were then examined qualitatively  using tests and  with the help of users in a focus group setting. This study resulted in  a defined set of emotions that individuals experience of notifications as well as  opinions  about  existing  functionality  and  proposed guidelines from a user-centered perspective.

  • 45. agostini, alessandro
    Differences in Business Model Innovation: A challenges' perspective2014Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
  • 46.
    agostini, Alessandro
    Halmstad University, School of Business and Engineering (SET).
    Winning Customers in the Era of Cloud Business Intelligence:: Key Adoption Factors from a Small and Medium Enterprise perspective2013Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
    Abstract [en]

    Due to the fast development of new technologies, the Business Intelligence market is changing rapidly, forcing vendors to adapt their offerings to the customers’ needs. As the amount of data available to companies has been substantially increasing in the past years, the need of suitable software tools that perform the right analyses became essential, even in the small and medium sized business' environment. The previous literature,focused on big firms and traditional implementation of Business Intelligence solutions, highlighted the importance of understanding the key factors in successful projects. In the past few years, a new delivery model for Business Intelligence software is taking place: the cloud computing. To date, key factors for adopting cloud Business Intelligence in small and medium sized enterprises (SMEs) have not been systematically investigated. Existing studies have rarely considered these arguments and we lack of a proven framework. This paper is aimed to fill this gap and the structure of the article is subordinated to this objective.

    Firstly, the thesis offers an overview of the subject and the terminology used in it with the purpose of facilitating the understanding of a rather complex argument. Therefore, it starts with a short historical overview of the Business Intelligence sector, it defines the term Business Intelligence, and it explains both the characteristics of the Business Intelligence systems (cloud vs on-premise) and the importance of having a business intelligence solution for SME.

    Subsequently, the theoretical framework of this study is defined, combining the prior theories and empirical data collected through the interviews with four Business Intelligence vendors and customers. Initially, the existing Critical Success Factors (CSFs) of IT and BI projects proposed by different authors in the literature are reviewed. Afterwards, the evaluation criteria for the cloud software are taken into consideration. By integrating insights drawn from these studies, as well as adding new factors coming from the interviews, a framework has been created and utilized as a basis for the further questionnaire development.

    The choice of pursuing both the quantitative and qualitative approaches is aimed at improving the study’s reliability. Empirical data are mainly primary data, collected during a survey and four interviews, supported by secondary data such as general companies' reports, market and trends analysis from trustworthy sources.

    Based on the findings, the author of this thesis has ranked the key aspects of a cloud BI adoption in SMEs. It is revealed the most important key adoption factors that SMEs evaluate when purchasing a cloud BI solution are the level of software functionalities, the ubiquitous access to data, the responsive answers to customer support requests, the ability to handle big amount of data and the implementation cost.

    Regarding the managerial implications, the study’s practical relevance consists in offering to BI suppliers' managers, executives and decision-makers interesting areas of discussion for improving the knowledge of SMEs' needs. Moreover, the results of this investigation can be used by Business Intelligence newcomers as a guidance for evaluating solutions available in the market. 

  • 47.
    Agostino, Alessandro
    et al.
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for International Marketing and Entrepreneurship Research (CIMER).
    Solberg Søilen, Klaus
    Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for International Marketing and Entrepreneurship Research (CIMER).
    Gerritsen, Bart
    Faculty of Industrial Design Engineering, TU Delft, Netherlands.
    Cloud solution in Business Intelligence for SMEs – vendor and customer perspectives2013In: Journal of Intelligence Studies in Business, ISSN 2001-015X, Vol. 3, no 3, 5-28 p.Article in journal (Refereed)
    Abstract [en]

    The aim of this study was to identify key success factor for SME customers of cloud based Business Intelligence products. A deep interview was made with four producers and a questionnaire was carried out among 36 SMEs. The findings suggest that the most important CSFs were the level of software functionalities, the ubiquitous access to data, responsive answers to customer support requests, handling large amounts of data and implementation cost. Each of these factors addresses a specific area that customers pay close attention to during the adoption process of a cloud BI solution. Offering ubiquitous access to date and respsonsive answers to customer requests are particularly emphasized for SMEs. We also found that industry tailored software is preferred, monthly or quarterly billings, and contact by email or phone for service. The paper shows recommendations, implications of research and suggests further research on the topic.

  • 48.
    Ahl, Madeleine
    et al.
    Halmstad University, School of Education, Humanities and Social Science.
    Lundgren, Anton
    Halmstad University, School of Education, Humanities and Social Science.
    Hur kan en regndroppe vara sur? Den har väl inga känslor?: En litteraturstudie om hur elevers språk och begreppsförståelse i de naturvetenskapliga ämnena kan utvecklas2017Independent thesis Basic level (university diploma), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    En viktig del av att lära naturvetenskap är att lära sig kommunicera naturvetenskap. Användandet av begrepp i de naturvetenskapliga ämnena förekommer i stor utsträckning, vilket har visat sig hämma elevers utveckling inom dessa ämnen. Ändå slår Skolverket fast att elever skall kunna använda sig av begrepp i den naturvetenskapliga klassrumskommunikationen, och således undersöks i denna litteraturstudie hur arbete med naturvetenskaplig begreppsförståelse kan te sig; vad sägs i den nationella och internationella naturvetenskapsdidaktiska forskningen? Synliggörs arbetsmoment i vilka eleverna får möjlighet att utveckla sin begreppsförståelse? Forskning pekar på vikten av att samtala, och att samtalet skall löpa som en röd tråd genom naturvetenskapliga arbetsmoment, såsom laborationer, där naturvetenskapliga fenomen konkretiseras och synliggörs. Lärarens roll i samtalet är tydlig: den ska syfta till att guida elever genom naturvetenskapens komplexitet och tvetydiga ordförråd genom vardagsnära samtalsämnen, och i förlängningen främja elevers förståelse av och utveckling inom de naturvetenskapliga ämnena.

  • 49.
    Ahl, Madeleine
    et al.
    Halmstad University, School of Education, Humanities and Social Science.
    Lundgren, Anton
    Halmstad University, School of Education, Humanities and Social Science.
    Diskussionens kraft: En kvalitativ studie angående hur elever stöttar varandra i gruppsamtal kring naturvetenskapliga fenomen2017Independent thesis Basic level (professional degree), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Enligt forskning utgör det naturvetenskapliga språket och dess begrepp en betydande del av naturvetenskaplig utbildning, och samtidigt konstateras att det naturvetenskapliga språket och dess begrepp är det största hindret för elevers naturvetenskapliga lärande. Flera forskare hävdar att för att elever skall kunna utveckla begreppsförståelse måste eleverna socialisera med människor som har mer utvecklad språklig kunskap, och då framför allt genom samtal och diskussion av frågor och problem som berör den naturvetenskapliga diskursen. Samtidigt visar forskning att lärande inte per automatik är ett resultat av arbete och samtal i grupp, utan att de sociala och kunskapsmässiga förutsättningarna i grupper är av vikt för hur givande ett gruppsamtal blir.

    Enligt Skolverket skall elever ges möjligheter att samtala och kommunicera samt utveckla sin förmåga att arbeta tillsammans med andra. Därför väcks nyfikenhet kring hur detta gemensamma arbete fortlöper, och om eleverna samarbetar i gruppsamtal. Hur stöttar elever i årskurs 4 och 6 varandra i sina lärandeprocesser i samtal kring frågor om fysikaliska fenomen inom arbetsområdet krafter? Resultatet av denna studie visar att elevers stöttning av varandra sker på ett flertal olika sätt, samt att stöttningen är av betydelse för samtalets utfall och hur givande samtalet blir. Tillsammans kan elever konstruera kunskap kring fenomen och begrepp, om eleverna klarar av att samarbeta och stötta varandra i sina lärandeprocesser. 

  • 50.
    Ahlabo, Henrik
    et al.
    Halmstad University, School of Teacher Education (LUT).
    Blickby, Sebastian
    Halmstad University, School of Teacher Education (LUT).
    (O)likabehandlingsplaner: En kvalitativ textanalys av tre skolors likabehandlingsplaner2011Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
    Abstract [sv]

    Detta examensarbete är en kvalitativ studie kring likabehandlingsplaner i grundskolans senare år. Syftet med studien har varit att med hjälp av den kvalitativa textanalysen analysera de nationella styrdokumenten samt de lokala handlingsplanerna. För att på så vis få en inblick i hur skolorna har valt att formulera det praktiska arbetet med likabehandling utifrån de sju diskrimineringsgrunderna i sina likabehandlingsplaner. Vidare har vi även ställt skolornas likabehandlingsplaner i relation till de nationella styrdokumenten Skolverkets Allmänna råd[1]samt DO, BEO och Skolinspektions handledning[2]. Vidare har vi i denna studie utgått från följande frågeställningar:

     

    Frågan till de nationella styrdokumenten är följande:

    • Hur kommer likabehandling till uttryck i Skolverkets Allmänna råd[3] samt i DO, BEO och Skolinspektionens handledning[4]?

     

    Frågor till lokala handlingsplaner:

    • Hur har skolorna valt att formulera det praktiska arbetet med likabehandling samt diskrimineringsgrunderna i sina likabehandlingsplaner?
    • Hur förhåller sig grundskolornas likabehandlingsplaner till Skolverkets Allmänna råd[5]samt DO, BEO och Skolinspektionens handledning[6]?

     

    Metoden vi har använt oss av är en kvalitativ textanalys. I denna studie har vi kunnat se att en utav de tre slumpmässigt utvalda grundskolornas likabehandlingsplaner har allvarliga brister, främst rörande kartläggning och nulägesanalys. 

     

    [1]Skolverket 2009b

    [2]DO, BEO och Skolinspektionen 2009

    [3]DO, BEO och Skolinspektionen 2009

    [4]Skolverket 2009b

    [5]Skolverket 2009b

    [6]DO, BEO och Skolinspektionen 2009

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