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Välgörenhet 2.0: En studie om välgörenhetsorganisationers externa kommunikationsarbete över sociala medier.
Halmstad University, School of Health and Welfare.
Halmstad University, School of Health and Welfare.
2015 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Syftet med studien är att ta reda på hur välgörenhetsorganisationer idag använder sig av sociala medier i sitt externakommunikationsarbete. Resultatet visar på att välgörenhetsorganisationer inte användersociala medier till dess fulla potential. Det främsta syftet föranvändningen av sociala medier är fortfarande främst att spridainformation och organisationens budskap.

 

Place, publisher, year, edition, pages
2015. , 40 p.
Keyword [sv]
Sociala medier, välgörenhet, kommunikation, sociala nätverk
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:hh:diva-27797OAI: oai:DiVA.org:hh-27797DiVA: diva2:788469
Subject / course
Media and Communication
Supervisors
Examiners
Available from: 2015-02-18 Created: 2015-02-15 Last updated: 2015-02-18Bibliographically approved

Open Access in DiVA

Välgörenhet 2.0(1782 kB)174 downloads
File information
File name FULLTEXT01.pdfFile size 1782 kBChecksum SHA-512
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Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf