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Strategic Approaches and Barriers in Eco-Innovations: Case Studies in the Belgian and Swedish Beer Industries
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL).ORCID iD: 0000-0002-7139-7338
2014 (English)In: Engineering Management Research, ISSN 1927-7318, Vol. 3, no 2, 1-9 p.Article in journal (Refereed) Published
Abstract [en]

This article contributes to the research on Eco-innovations in its exploration of the barriers to such innovations and of the different strategies managers use as they try to make their production and their products greener. The research consists of four case studies of manufacturers of ecological beer: two Swedish breweries and two Belgian breweries. The article examines how breweries, as first movers or fast followers, operate proactively orreactively when a new trend appears and takes hold in the alcohol industry. Based on the study’s findings, a conceptual framework is presented that depicts the barriers and strategies relevant to Eco-innovations. The article concludes with managerial recommendations for how firms involved with Eco-innovations may develop strategies that overcome their barriers.

Place, publisher, year, edition, pages
Toronto: Canadian Center of Science and Education , 2014. Vol. 3, no 2, 1-9 p.
Keyword [en]
eco-innovation, ecological beer, green management, first mover and fast follower, beer industry
National Category
Economics and Business
Identifiers
URN: urn:nbn:se:hh:diva-26901DOI: 10.5539/emr.v3n2p1OAI: oai:DiVA.org:hh-26901DiVA: diva2:759661
Available from: 2014-10-30 Created: 2014-10-30 Last updated: 2017-03-17Bibliographically approved

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CiteExportLink to record
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Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
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  • asciidoc
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