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Central place theory: a general framework for researching place marketing?
Halmstad University, School of Business and Engineering (SET), Centre for Innovation, Entrepreneurship and Learning Research (CIEL).ORCID iD: 0000-0002-2972-6273
Institutet för Framtidsstudier.
2010 (English)Conference paper, (Other academic)
Abstract [en]

Place marketing approaches are increasingly employed by authorities competing to attract capital. While a rapidly growing number of case studies have provided valuable insights to the field, relatively little scholarly attention has been paid to the advancement of theoretical understanding. In this article we depart from central place theory and discuss its potential for providing a structure for place marketing research. We argue that place marketing is essentially used as a means to improve competitiveness in a hierarchical spatial system and we produce a range of hypotheses for future research to build upon.

Place, publisher, year, edition, pages
Jönköping: ERSA - European Regional Science Association , 2010. 13- p.
Keyword [en]
Central Place theory, place marketing, general framework
National Category
Social and Economic Geography
Identifiers
URN: urn:nbn:se:hh:diva-13980OAI: oai:DiVA.org:hh-13980DiVA: diva2:375792
Conference
ERSA European Regional Science Association in Jönköping 19-23 August, 2010.
Available from: 2012-05-02 Created: 2010-12-09 Last updated: 2014-03-18Bibliographically approved

Open Access in DiVA

fulltext(345 kB)2172 downloads
File information
File name FULLTEXT01.pdfFile size 345 kBChecksum SHA-512
4f9f778489ab38d48e8a4e9863cc9c78d38a3416de0766f17ed399adbe84962e64aec75a52093e4d9f8e933928dd0fedb8baf466990a05954e7a421afbc79ee9
Type fulltextMimetype application/pdf

Other links

http://www.ersa.org/IMG/pdf/Final_Program_17-08-2010.pdf

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Jonasson, Mikael
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Centre for Innovation, Entrepreneurship and Learning Research (CIEL)
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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf