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Cater for the Little Emporor in Urban China: an analysis of factors influencing TWEENs´purchase behaviour and the attitude of TWEENs toward TV advertising
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
2006 (English)Independent thesis Advanced level (degree of Master (One Year))Student thesis
Place, publisher, year, edition, pages
2006.
Keywords [en]
Tweens, Consumer Socialization, TV Advertising
Identifiers
URN: urn:nbn:se:hh:diva-13725Local ID: U12900OAI: oai:DiVA.org:hh-13725DiVA, id: diva2:368917
Uppsok
Social and Behavioural Science, Law
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.seAvailable from: 2010-11-09 Created: 2010-11-09Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
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