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Högskolornas internationella marknadsföring
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
2004 (Swedish)Independent thesis Advanced level (degree of Master (One Year))Student thesis
Abstract [sv]
Uppsatsen speglar två svenska medelstora högskolor, nämligen Högskolan i Halmstad och Högskolan Kristianstad, och deras internationella marknadsföring mot internationella studenter. De valda teorierna är högre utbildning, nätverk, resurs och differentiering.
Place, publisher, year, edition, pages
2004.
Keyword [sv]
Internationella studenter och marknadsföring
Identifiers
URN: urn:nbn:se:hh:diva-11614Local ID: U10640OAI: oai:DiVA.org:hh-11614DiVA: diva2:366748
Uppsok
Social and Behavioural Science, Law
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.seAvailable from: 2010-11-09 Created: 2010-11-09Bibliographically approved

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