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Jeans: En studie om studenters köpbeteende
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
2003 (Swedish)Student paper second termStudent thesis
Abstract [sv]
Vi har i vår uppsats valt att inrikta oss på området köpbeteende kopplat till varumärkes- kännedom samt vilka incitament som styr vid inköp av jeans. De jeansmärken vi har med i vår undersökning är Lee, Levis, Disel, Wrangler, Nudie och Crocker.
Place, publisher, year, edition, pages
2003.
Identifiers
URN: urn:nbn:se:hh:diva-11012Local ID: U9297OAI: oai:DiVA.org:hh-11012DiVA: diva2:366139
Uppsok
Social and Behavioural Science, Law
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.seAvailable from: 2010-11-09 Created: 2010-11-09Bibliographically approved

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