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A Berling: Projekt i samarbete med Berlings Glas AB
Axelson, Marcus
Halmstad University, School of Business and Engineering (SET).
Folkesson, Anna
Halmstad University, School of Business and Engineering (SET).
Svensson, Anette
Halmstad University, School of Business and Engineering (SET).
Svensson, Camilla
Halmstad University, School of Business and Engineering (SET).
1997 (Swedish)
Independent thesis Basic level (degree of Bachelor)
Student thesis
Abstract [sv]
Basen för rapporten ligger i fem djupintervjuer med Berlings glas ledningsgrupp som har utförts med hjälp av intervjuguider. Berlings Glas är ett anrikt företag inom glasmästeribranschen i Halmstad. Det är inte ett renodlat glasmästeriföretag utan arbetar även med aluminium. Det finns en naturlig uppdelning på olika affärsområden dvs glasmästeri och aluminium. Glasmästeri har främst privatkunder och aluminium företagskunder. De två olika affärsområdena möter olika konkurrensstrukturer. De har en dominerande ställning på den lokala glasmästeri- marknaden. Inom aluminium ser konkurrensstrukturen betydligt hårdare ut med rikstäckande konkurrenter.
Place, publisher, year, edition, pages
1997.
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URN:
urn:nbn:se:hh:diva-10696
Local ID: U5689
OAI: oai:DiVA.org:hh-10696
DiVA, id:
diva2:365819
Uppsok
Social and Behavioural Science, Law
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.se
Available from:
2010-11-09
Created:
2010-11-09
Bibliographically approved
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modern-language-association-8th-edition
vancouver
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modern-language-association-8th-edition
vancouver
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