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Sponsring: Hur företag väljer och utvärderar sina sponsringsaktiviteter
Volmefjord, Mathias
Halmstad University, School of Business and Engineering (SET).
Karlsson, Tobias
Halmstad University, School of Business and Engineering (SET).
Smith, Anders
Halmstad University, School of Business and Engineering (SET).
2001 (Swedish)
Independent thesis Basic level (degree of Bachelor)
Student thesis
Abstract [sv]
Vi skriver om sponring mot idrottsföreningar och idrottsevenemang. Uppsatsen bygger på djupintervjuer med sponsringsansvariga på företag. Dessa analyserar och bearbetar vi sedan för att dra slutsatser. Vår handledare för projektet är Ulf Sternhufvud.
Place, publisher, year, edition, pages
2001.
Keywords [sv]
Sponsring
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URN:
urn:nbn:se:hh:diva-9709
Local ID: U4352
OAI: oai:DiVA.org:hh-9709
DiVA, id:
diva2:364815
Uppsok
Social and Behavioural Science, Law
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.se
Available from:
2010-11-09
Created:
2010-11-09
Bibliographically approved
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modern-language-association-8th-edition
vancouver
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modern-language-association-8th-edition
vancouver
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de-DE
en-GB
en-US
fi-FI
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nn-NB
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