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Project Futurex
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
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1998 (Swedish)Student paper second termStudent thesis
Abstract [sv]
REX Industri AB manufactures bicyckles. They are located in Halmstad on the Swedish westcoast. In teh last years imported low-price bicycles have taken a big share of the Swedich market. The purpose of this project is to identify the enterprising and surronding of the company, and find solutions for improvment. The work resulted in three strategies regarding marketing, policy of employees and manufacturing/products. These strategies contains actions that will improve the current position on the market and internal problems for REX.
Place, publisher, year, edition, pages
1998.
Keywords [sv]
REX Industri AB REX bicycle market development
Identifiers
URN: urn:nbn:se:hh:diva-7925Local ID: U1846OAI: oai:DiVA.org:hh-7925DiVA, id: diva2:363001
Uppsok
Technology
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.seAvailable from: 2010-11-09 Created: 2010-11-09Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
  • ieee
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