hh.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
How to enter a new market by developing a network of relationships: A case of a small swedish computing firm to enter into the french golf market
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
1997 (English)Independent thesis Basic level (degree of Bachelor)Student thesis
Abstract [en]
The goal of this thesis is to identify the network of relationships in a chosen market and to determine how a company can enter this network to penetrate the market. Our research is based on the case of a small swedish computing company willing to enter into the french golf market
Place, publisher, year, edition, pages
1997.
Keywords [en]
The industrial network approach, Relationship marketing
Identifiers
URN: urn:nbn:se:hh:diva-7628Local ID: U1523OAI: oai:DiVA.org:hh-7628DiVA, id: diva2:362693
Uppsok
Social and Behavioural Science, Law
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.seAvailable from: 2010-11-09 Created: 2010-11-09Bibliographically approved

Open Access in DiVA

No full text in DiVA

By organisation
School of Business and Engineering (SET)

Search outside of DiVA

GoogleGoogle Scholar

urn-nbn

Altmetric score

urn-nbn
Total: 22 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf