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Innovation licensing
Halmstad University, School of Business and Engineering (SET).
1997 (English)Independent thesis Advanced level (degree of Master (One Year))Student thesis
Abstract [en]
The study is focused on companies that licenses out some kind of manufactured technical product, which is patented. What patents and licensing is descibed, recognising the differant strategies fo licensing,as well as the pros and cons of licensing. This includes aspects such as that licensing is a good option when the resources to enter foreign markets with direct investments, e.g. joint ventures and subsidiaries. Licensing also presents a good return relative to invested resources, even though direct export usually provides higher total profit.
Place, publisher, year, edition, pages
1997.
Keywords [en]
Licensing strategies
Identifiers
URN: urn:nbn:se:hh:diva-7590Local ID: U1474OAI: oai:DiVA.org:hh-7590DiVA, id: diva2:362653
Uppsok
Social and Behavioural Science, Law
Note
Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.seAvailable from: 2010-11-09 Created: 2010-11-09Bibliographically approved

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CiteExportLink to record
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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
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