hh.sePublications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Internationalization in Mature and High Growing Industries
Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).ORCID iD: 0000-0002-8194-2053
2000 (English)Conference paper, Published paper (Refereed)
Abstract [en]

Principal Topic

Why firms choose to establish themselves in certain markets is a question that has been discussed by different researchers. One of the most used concepts when discussing this question is psychic distance. In this article the concept is compared with other researchers’ views of market choice. Moreover, various theories are used to analyze the market choice of different Swedish firms. The international developments of some Swedish firms are shown in case studies, where market choice in mature and high growing industries is discussed. Is psychic distance still relevant to understand firms’ market choice? If not, which other theories can be useful to understand firms’ market choice?

Method

Cases from the rubber product industry is chosen to illustrate internationalization in a mature industry and cases from the ERP (Enterprise Resource Planning) industry are chosen to illustrate internationalization in a high growing industry. The cases was chosen because their international development illustrated various situation where theories could be compared with the firms’ actual behavior.The case studies are built on secondary data, such as business magazines, annual reports and internal documents, but mainly on personal interviews. I interviewed the individuals that personally took part in the decisions and implementation of the companies’ different establishments abroad, such as chairmen of the boards, presidents, export directors, area managers, export salesmen, presidents of subsidiaries, etc. More than 50 individuals were interviewed. The individuals who had the greatest influence on the internationalization processes were interviewed several times. Former interviews led to the identification of individuals who were central in the internationalization process. The interviewees have had the opportunity to read and comment on the drafts of the different cases.

Implications

The conclusion is drawn that different theories are relevant in various situations. Psychic distance is identified as a partial model and different theories are appropriate dependent of the firms’ degree of internationalization and if the industry is mature or growing. Decision-makers are recommended to careful analyze their own situation and use different models in various situations.

Place, publisher, year, edition, pages
2000.
National Category
Social Sciences
Identifiers
URN: urn:nbn:se:hh:diva-3988OAI: oai:DiVA.org:hh-3988DiVA, id: diva2:300471
Conference
Babson College, Kauffman Foundation 2000 Entrepreneurship Research Conference, Babson College, Boston, USA, June 2000
Available from: 2010-02-26 Created: 2010-02-26 Last updated: 2015-02-18Bibliographically approved

Open Access in DiVA

No full text in DiVA

Authority records BETA

Andersson, Svante

Search in DiVA

By author/editor
Andersson, Svante
By organisation
Centre for Technology, Innovation and Marketing Management (CTIM2)
Social Sciences

Search outside of DiVA

GoogleGoogle Scholar

urn-nbn

Altmetric score

urn-nbn
Total: 238 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf