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International Corporate and Business Ethics
Halmstad University, School of Business and Engineering (SET), Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).ORCID iD: 0000-0002-8194-2053
Halmstad University, School of Business and Engineering (SET), Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).
Deakin University, Australia .
2009 (English)In: Glocal Marketing: think globally and act locally / [ed] Svante Andersson, Göran Svensson, Lund: Studentlitteratur, 2009, p. 319-338Chapter in book (Refereed)
Place, publisher, year, edition, pages
Lund: Studentlitteratur, 2009. p. 319-338
Keywords [en]
Business ethics, Marketing strategy, International business
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Business Administration
Identifiers
URN: urn:nbn:se:hh:diva-3947ISBN: 978-91-44-05555-8 OAI: oai:DiVA.org:hh-3947DiVA, id: diva2:300250
Available from: 2010-02-25 Created: 2010-02-25 Last updated: 2018-03-23Bibliographically approved

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Andersson, SvanteSvensson, Göran

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CiteExportLink to record
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Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
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