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Early Internationalizing Firms
Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).ORCID iD: 0000-0002-8194-2053
Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Centre for Technology, Innovation and Marketing Management (CTIM2).
2009 (English)In: Glocal marketing: think globally and act locally / [ed] Svante Andersson & Göran Svensson, Lund, 2009, 1, p. 45-64Chapter in book (Refereed)
Place, publisher, year, edition, pages
Lund, 2009, 1. p. 45-64
Keywords [en]
Marketing strategy, Entrepreneurship, Internationalization, International business
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hh:diva-3945ISBN: 978-91-44-05555-8 (print)OAI: oai:DiVA.org:hh-3945DiVA, id: diva2:300246
Available from: 2010-02-25 Created: 2010-02-25 Last updated: 2020-05-26Bibliographically approved

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Andersson, SvanteSvensson, Göran

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CiteExportLink to record
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