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The Concept of Sensory Marketing
Halmstad University, School of Business and Engineering (SET).
Halmstad University, School of Business and Engineering (SET).
2008 (English)Independent thesis Basic level (degree of Bachelor)Student thesis
Abstract [en]

How the food industry can use sensory marketing as a promotional advantage?

Place, publisher, year, edition, pages
Högskolan i Halmstad/Sektionen för Ekonomi och Teknik (SET) , 2008.
Keywords [en]
sensory marketing, restaurant marketing
Identifiers
URN: urn:nbn:se:hh:diva-1588Local ID: 2082/1969OAI: oai:DiVA.org:hh-1588DiVA, id: diva2:238806
Uppsok
Social and Behavioural Science, Law
Available from: 2008-06-25 Created: 2008-06-25 Last updated: 2008-06-25

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fulltext(1045 kB)31020 downloads
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File name FULLTEXT01.pdfFile size 1045 kBChecksum MD5
5a2c8e5da95c2e876a3c63f8b2642b5fd3e6f96ed52c01271414878bc2e582b79acfb8500f286adc31ce1d0ae0dfcd644341741a398029a8f514ccc454ea4200a30291ec5e6575a3a1c2ca6c68a0d7fc
Type fulltextMimetype application/pdf

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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
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  • de-DE
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Output format
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