The thesis shed light into the connectivity between the Organization and Employees in terms of their acceptance and contribution towards Digital Transformation initiatives through the different elements of Data Democratisation. The study identifies Six key elements of Data Democratisation and how these elements are incorporated to successfully steer Digital Transformation in the organization. The six elements are Data Governance, Data Accessibility, Data Literacy, Data Culture, Data Security and Technology. A combination of Surveys and Literature Review are used to build a foundation for the research. The Democratised tools, Google Forms, Google Analytics and Power-BI are the data analysis methodologies to populate the study results. The results contribute to the organisations, seeking to optimize their Digital Transformation initiatives through Data-Driven methods over traditional Information Technology.
Keywords: Data Democratisation, Digital Transformation, Data Democratization, Elements of Data Democratisation.