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Exponering av träningsideal från sociala medier och dess påverkan på implicita attityder mot överviktiga
Halmstad University, School of Health and Welfare.
Halmstad University, School of Health and Welfare.
2020 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesisAlternative title
Exposure of training ideals from social media and its impact on implicit attitudes against obesity (English)
Abstract [sv]

Syftet med studien var att undersöka om träningsideal från sociala medier har en effekt på implicita attityder mot överviktiga. Studien är en experimentell mellangruppsdesign där 51 studenter (29 kvinnor och 22 män) på Högskolan i Halmstad mellan åldrarna 19 och 38 (M=23) deltog. Deltagarna blev slumpmässigt fördelade i tre grupper, två experimentgrupper respektive en kontrollgrupp. Deltagandet gick ut på att besvara en enkät om användning av sociala medier samt motion. De utförde även datortestet “Weight: The implicit association test” om implicita attityder mot överviktiga personer. Experimentgrupperna utsattes för en manipulation innan de utförde datortestet som bestod av presentation av bilder på vältränade kroppar från sociala medier. En experimentgrupp exponerades för bilder på kvinnliga vältränade kroppar och den andra experimentgruppen för bilder på manliga vältränade kroppar. Ingen bild presenterades för kontrollgruppen. Det fanns ingen signifikant skillnad mellan grupperna i studien rörande implicita attityder mot överviktiga personer. Resultaten indikerar att en kortvarig presentation av vältränade kvinno- och manskroppar inte är tillräckligt för att påverka implicita attityder mot överviktiga.

Abstract [en]

The purpose of this study was to investigate if training ideals from social media has an effect on implicit attitudes against obesity. The study was an experimental between groups design. 51 students (29 women and 22 men) from the University in Halmstad between the ages 19 and 38 (M=23) participated. The participants were randomly assigned to three groups, two experimental groups and one control group. The participants had to answer a questionnaire about social media and exercise. They also had to do a computer test “Weight: The implicit association test” about implicit attitudes against obesity. The experimental groups were exposed to a manipulation before they conducted the computer test. The manipulation was created by images of physically fit bodies from social media. One of the experimental groups was exposed to images of female fit bodies and the other experimental group to images of male fit bodies. No images were introduced to the control group. The groups in this study showed no significant difference regarding implicit attitudes against obesity. The results indicate that a brief presentation of physically fit women- and men bodies is not enough to affect implicit attitudes against obesity.

Place, publisher, year, edition, pages
2020. , p. 24
Keywords [en]
Exercise, implicit attitudes, obesity, prejudice, training ideals, training posts on social media
Keywords [sv]
Fördomar, implicita attityder, motion, träningsideal, träningsinlägg på sociala medier, övervikt
National Category
Applied Psychology
Identifiers
URN: urn:nbn:se:hh:diva-41666OAI: oai:DiVA.org:hh-41666DiVA, id: diva2:1394108
Subject / course
Psychology
Educational program
Sport Science - Sport and Exercise Psychology, 180 credits
Presentation
(Swedish)
Supervisors
Examiners
Available from: 2020-02-11 Created: 2020-02-18 Last updated: 2020-02-18Bibliographically approved

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CiteExportLink to record
Permanent link

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Citation style
  • apa
  • ieee
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  • vancouver
  • Other style
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Output format
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