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Konsten att sälja ett budskap: En kvalitativ studie om Djurens Rätt och deras arbete med influencer marketing
Halmstad University, School of Health and Welfare.
Halmstad University, School of Health and Welfare.
2018 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Place, publisher, year, edition, pages
2018. , p. 53
Keywords [sv]
Influencer marketing, Influencer, Sociala medier, Ideella organisationer, Tvåstegshypotesen, Instagram
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:hh:diva-37815OAI: oai:DiVA.org:hh-37815DiVA, id: diva2:1242723
Subject / course
Media and Communication
Educational program
Social Analysis and Communication, 180 credits
Supervisors
Examiners
Available from: 2018-09-04 Created: 2018-08-28 Last updated: 2018-09-04Bibliographically approved

Open Access in DiVA

fulltext(2187 kB)74 downloads
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File name FULLTEXT02.pdfFile size 2187 kBChecksum SHA-512
b27366954daa5367be3d60a0c70d7fc3886aa6dbe8a90bbc4eb2c6c6dfd699590689a93e0908b952549bdcbbb260148c8c299acfc8ae84c1c3b0c512edfac9f8
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf