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Business Model Innovation of a Social Enterprise in the Scandinavian Electricity Retail Market
Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Business Model Innovation (BMI).ORCID iD: 0000-0002-5849-1442
Halmstad University, School of Business, Engineering and Science, Centre for Innovation, Entrepreneurship and Learning Research (CIEL), Business Model Innovation (BMI).
Mid Sweden University .
2018 (English)In: SAGE Business Cases, Sage Publications, 2018Chapter in book (Refereed)
Abstract [en]

GodEl is a Swedish electricity retailer owned by a non-profit foundation that provides 100 percent renewable and environmentally certified electricity to its customers. Established in 2005 GodEl, has no private profit motive and it donates its revenues to non-governmental organizations. This case shows the role of social enterprises and business model innovation over time, driven by sustainability issues. The case further illustrates practices that lead to changes in the dominant business model of an industry while providing background on the Scandinavian electricity retail market.

Place, publisher, year, edition, pages
Sage Publications, 2018.
National Category
Business Administration
Identifiers
URN: urn:nbn:se:hh:diva-36907OAI: oai:DiVA.org:hh-36907DiVA, id: diva2:1212976
Available from: 2018-06-04 Created: 2018-06-04 Last updated: 2018-06-08

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf