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Future Development Strategies: Challenges to adopt Open Innovation Practices
Halmstad University, School of Business, Engineering and Science.
2016 (English)Independent thesis Advanced level (degree of Master (One Year)), 40 credits / 60 HE creditsStudent thesis
Abstract [en]

Living in the era of globalization and the Internet, the demand for faster innovation

cycles is increasing. Thus companies have the aim to explore new innovation strategies.

Therefore the basis of this study is to investigate the development from the

traditional way of innovation to Open Innovation practices. If companies want to get

a benefit of Open Innovation, many structural and cultural changes have to be overcome.

The protection of company secrecies and the retention of the core competencies

are the most elementary factors, which have to be considered if external

stakeholders are involved in the innovation process. In addition to that, the purpose

of this is to examine and declare the limitations and challenges of Open Innovation

strategies.

Through a multiple case study of three companies, including semi-structured interviews

with key individuals, who have extensive experiences in the research and

development department, the empirical findings are deducted and connected with

the framework. Furthermore the gathered data is analysed on the basis of a research

model, which was developed from the existing literature. The research model

contains the most common challenges when adopting Open Innovation. These challenges

are intellectual property, flexibility, internal structure, trust, acceptance and

integration. In the course of this study, different significant manifestations of the respective

factors were determined. Moreover it can be identified that some factors

are related to each other or have several similarities.

This study shows that the structure and the size of a company is the most crucial

challenge by adopting Open Innovation practices in the ongoing innovation process.

The challenge of company size is affecting the corporate and process structures.

This includes the organization of intellectual property as well as the cooperation with

companies of different sizes. The second important challenge is the generic term of

trust, which is related to the overall acceptance of the company towards Open Innovation.

Moreover, the factor of trust is influencing the level of integration of suppliers

and customers in the innovation process. To find the right balance between trusting

and supporting the internal innovation department and be open for external

knowledge is the key factor for success. Additionally, it can be recommended to

implement a central innovation department, which is only responsible for Open Innovation.

Place, publisher, year, edition, pages
2016. , 82 p.
Keyword [en]
Innovation, Open Innovation, Closed Innovation, Future Trends, Development
National Category
Engineering and Technology
Identifiers
URN: urn:nbn:se:hh:diva-34436OAI: oai:DiVA.org:hh-34436DiVA: diva2:1117986
Subject / course
Technical Product and Production Improvement
Supervisors
Examiners
Available from: 2017-06-30 Created: 2017-06-29 Last updated: 2017-06-30Bibliographically approved

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf