National Brands versus Private Brands 2002 (English)Independent thesis Basic level (degree of Bachelor)Student thesis

Abstract [en]

A study on whether some big Swedish national brand manufacturers of packaged food perceive competition from private brands as a diffrent (from that of other national brands) and serious threat.

Place, publisher, year, edition, pages

2002.

Keywords [en]

private brands

Identifiers

URN: urn:nbn:se:hh:diva-10474Local ID: U5357OAI: oai:DiVA.org:hh-10474DiVA, id: diva2:365594

Uppsok

Social and Behavioural Science, Law

Note

Denna uppsats kan beställas från arkivet / This paper can be ordered from the archive. Kontakta / Contact: arkivet@hh.seAvailable from: 2010-11-09 Created: 2010-11-09Bibliographically approved

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