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Experiencing Expectations: Extending the Concept of UX Anticipation
Halmstad University, School of Information Technology, Halmstad Embedded and Intelligent Systems Research (EIS). Volvo Car Corporation, Göteborg, Sweden.
Halmstad University, School of Information Technology, Halmstad Embedded and Intelligent Systems Research (EIS).ORCID iD: 0000-0002-6453-3653
RMIT University, Melbourne, Australia.
Malmö University, Malmö, Sweden.ORCID iD: 0000-0002-7628-5829
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2018 (English)In: Nordic Contributions in IS Research: 9th Scandinavian Conference on Information Systems, SCIS 2018, Odder, Denmark, August 5–8, 2018, Proceedings / [ed] Sune Dueholm Müller & Jeppe Agger Nielsen, Cham: Springer, 2018, Vol. 326, p. 1-13Conference paper, Published paper (Refereed)
Abstract [en]

This paper demonstrates the role of pre-product user experience (UX) in product design. For automotive companies, questions concerning how users will experience not yet available products is pressing - due to an increase in UX design for products, combined with a decrease in time-to-market for new products. Conventional UX research provides insights through investigating specific situated moments during use, or users’ reflections after use, yet cannot provide knowledge about how users will engage with not yet existing products. To understand pre-product UX we undertook a netnographic study of three people’s experiences of expecting and owning a Tesla car. We identified how modes of anticipation evolve before using the actual car, through online social interaction, creating a pre-product experience. The study offers a foundation for theorizing pre-product UX as socially generated anticipated UX, as well as insights for UX design in industry. © Springer International Publishing AG, part of Springer Nature 2018.

Place, publisher, year, edition, pages
Cham: Springer, 2018. Vol. 326, p. 1-13
Series
Lecture Notes in Business Information Processing, ISSN 1865-1348, E-ISSN 1865-1356 ; 326
Keywords [en]
User Experience, Expectations, Automotive, Anticipation
National Category
Other Social Sciences
Identifiers
URN: urn:nbn:se:hh:diva-37964DOI: 10.1007/978-3-319-96367-9_1Scopus ID: 2-s2.0-85050003591Libris ID: r1sq1xc6pc26brczISBN: 978-3-319-96366-2 (print)ISBN: 978-3-319-96367-9 (electronic)OAI: oai:DiVA.org:hh-37964DiVA, id: diva2:1247726
Conference
9th Scandinavian Conference on Information Systems, SCIS 2018, Odder, Denmark, August 5–8, 2018
Projects
Human Experiences and Expectations of Autonomous Driving (HEAD)
Funder
VINNOVA, 2016-02515Available from: 2018-09-13 Created: 2018-09-13 Last updated: 2018-09-13Bibliographically approved

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Lindgren, ThomasBergquist, MagnusPink, SarahBerg, MartinFors, Vaike

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