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How an Integrated Offer of Products and Services Enhances Added Value: A case study of Liko AB and Index AB
Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap.
Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap.
2017 (Engelska)Studentarbete övrigt, 5 poäng / 7,5 hpStudentuppsats (Examensarbete)
Abstract [en]

The growth of the service sector, after the Second World War, represented one of the changes brought by the Third Industrial Revolution. Nowadays, the service sector makes up the bulk of today’s economies around the world. However, too much emphasize on the development of the service sector, can be harmful for the economies in the long run. Therefore, the manufacturing sector should not be neglected, but developed along with the service sector. During the past decades, the manufacturing and the service sectors “worked” alongside through the servitization. The product and service integrations that manufacturers are offering, not only create additional value for the products, but also allow the manufacturers to expand their market share, gain higher revenues, attract new customers, etc. The development of the new technologies have enhanced and stimulated the product and service integration, which creates additional value. The additional created value is not beneficial only for the companies, but also for the customers, since it increases the customers’ satisfaction. Moreover, due to the creation of hi-tech products, the manufacturers include expertise and training as part of the integrated offers, which is a benefit plus for the customers.

Ort, förlag, år, upplaga, sidor
2017. , s. 9
Nyckelord [en]
Product and Service Integration, Value Added, Manufacturing Sector, Service Sector, Servitization, Liko AB, Index AB
Nationell ämneskategori
Företagsekonomi
Identifikatorer
URN: urn:nbn:se:hh:diva-33505OAI: oai:DiVA.org:hh-33505DiVA, id: diva2:1080907
Ämne / kurs
Vetenskaplig metod
Tillgänglig från: 2017-03-17 Skapad: 2017-03-12 Senast uppdaterad: 2017-03-17Bibliografiskt granskad

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Akademin för ekonomi, teknik och naturvetenskap
Företagsekonomi

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