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Strategic Approaches and Barriers in Eco-Innovations: Case Studies in the Belgian and Swedish Beer Industries
Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET).
Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET).
Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap, Centrum för innovations-, entreprenörskaps- och lärandeforskning (CIEL).ORCID-id: 0000-0002-7139-7338
2014 (engelsk)Inngår i: Engineering Management Research, ISSN 1927-7318, Vol. 3, nr 2, s. 1-9Artikkel i tidsskrift (Fagfellevurdert) Published
Abstract [en]

This article contributes to the research on Eco-innovations in its exploration of the barriers to such innovations and of the different strategies managers use as they try to make their production and their products greener. The research consists of four case studies of manufacturers of ecological beer: two Swedish breweries and two Belgian breweries. The article examines how breweries, as first movers or fast followers, operate proactively orreactively when a new trend appears and takes hold in the alcohol industry. Based on the study’s findings, a conceptual framework is presented that depicts the barriers and strategies relevant to Eco-innovations. The article concludes with managerial recommendations for how firms involved with Eco-innovations may develop strategies that overcome their barriers.

sted, utgiver, år, opplag, sider
Toronto: Canadian Center of Science and Education , 2014. Vol. 3, nr 2, s. 1-9
Emneord [en]
eco-innovation, ecological beer, green management, first mover and fast follower, beer industry
HSV kategori
Identifikatorer
URN: urn:nbn:se:hh:diva-26901DOI: 10.5539/emr.v3n2p1OAI: oai:DiVA.org:hh-26901DiVA, id: diva2:759661
Tilgjengelig fra: 2014-10-30 Laget: 2014-10-30 Sist oppdatert: 2018-12-04bibliografisk kontrollert

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