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Where New Product Development Begins: Success Factors, Contingencies and Balancing Acts in the Fuzzy Front End
Center for Management of Innovation and Technology in Process Industry (Promote), Luleå University of Technology, Sweden.
Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET), Centrum för innovations-, entreprenörskaps- och lärandeforskning (CIEL).ORCID-id: 0000-0001-6476-2547
2008 (engelsk)Inngår i: Proceedings of the 17th International Conference on Management of Technology, IAMOT 2008, 2008, s. 47-Konferansepaper, Publicerat paper (Annet vitenskapelig)
Abstract [en]

In light of the increasing attention to predevelopment activities in new product development, this paper reviews the literature on the “fuzzy front end” (FFE). By means of an extensive literature study, we identify, describe and analyze 17 important success factors for organizing and managing the FFE. Our findings first highlight which success factors firms need to excel in when managing and organizing the FFE. Second, the findings show that focusing these factors is not sufficient as such, as interdependencies among factors call for a broader approach. Therefore, relationships among factors and not just the factors per se need to be taken into account. Third, the paper identifies key contingencies requiring adjustment of the FFE process at the firm level. Furthermore, the paper draws attention to several “balancing acts” which impose on firms a trade-off among important variables, where maximizing one dimension may imply the minimizing on another. The paper ends with additional post-hoc analysis of the literature, followed by implications for the scholarly literature as well as management practice.

sted, utgiver, år, opplag, sider
2008. s. 47-
Emneord [en]
Predevelopment, Fuzzy front end, Innovation, Product development
HSV kategori
Identifikatorer
URN: urn:nbn:se:hh:diva-2984Lokal ID: 2082/3387OAI: oai:DiVA.org:hh-2984DiVA, id: diva2:240203
Konferanse
17th International Conference on Management of Technology, Dubai, April 5-8
Tilgjengelig fra: 2009-09-21 Laget: 2009-09-21 Sist oppdatert: 2018-03-23bibliografisk kontrollert

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